Circle · 8 hours ago
Senior Product Marketing Manager, Email Hub
United States
Full-time
Remote
Senior Level
$140K/yr - $160K/yr
5+ years expCircle is building the world’s leading all-in-one platform for online communities. They are seeking a Senior Product Marketing Manager for the Email Hub to own messaging, positioning, and go-to-market strategies for their email product, helping creators build relationships with their audiences.
AppsCommunitiesContentContent Creators
Responsibilities
Own messaging and positioning for Circle’s Email Hub surface area
Develop and evolve clear, differentiated messaging that explains how Circle enables creators and community businesses to build owned relationships, drive engagement, and grow sustainably through email
Craft high-impact copy and product content
Write, edit, and oversee the creation of Email Hub–related product content across the website, lifecycle emails, launch assets, sales decks, and product collateral. Your focus will be on translating complex email functionality — automation, segmentation, deliverability, and analytics — into clear, compelling customer value
Guide go-to-market strategy for Email Hub features and improvements
Partner with Product, Growth, and Engineering to plan and execute launches for new Email Hub capabilities, optimizations, and experiments. Ensure launches are tightly coordinated, adoption-focused, and measured against meaningful engagement and retention outcomes
Enable the go-to-market team
Work closely with Sales and Customer Success to create sales enablement materials such as pitch decks, FAQs, battlecards, demos, and internal training that help teams confidently sell and support Circle’s Email Hub
Develop customer-facing enablement and education
Create external resources including product guides, FAQs, help content, onboarding flows, and best-practice examples that help customers understand and fully leverage Email Hub to grow and engage their communities
Collaborate cross-functionally to drive insight-led messaging
Partner with Product, Growth, Customer Success, and Data teams to gather customer insights, feedback, and performance data. Use these insights to continuously refine messaging, positioning, and launch strategies for Email Hub
Support Circle’s broader product marketing strategy
Contribute to Circle’s overall messaging and positioning framework by ensuring Email Hub narratives are consistent, differentiated, and aligned with Circle’s community-first product vision and brand
Qualification
Required
Strong alignment with our values. Find our values on our career page if you haven't read up on them yet
You are proficient in English (spoken, written, and reading) at a CEFR Level C1 / ILR Level 5
5+ years of product marketing experience, preferably within a high-growth, software company environment, with a strong emphasis on messaging, positioning, and copywriting
A commitment to excellence and craft. We sweat the small details. We obsess over copy, clarity, and consistency. We hold a high bar for how our product and brand show up in the world, and we expect you to do the same
Exceptional written communication skills. You are an excellent writer and editor. In a fully remote, async company, writing is one of your most important tools
Proven ability to create high-impact messaging that resonates with diverse audiences and drives real outcomes, from product adoption to revenue growth
Strong storytelling and simplification skills. You're able to take complex product surfaces and translate them into clear, compelling narratives that customers immediately understand and value
Experience crafting positioning frameworks and leading go-to-market strategies for new product launches, working cross-functionally from strategy through execution
A deep understanding of customer personas and pain points, and a demonstrated ability to address them through thoughtful, customer-first messaging
A strong sense of ownership. You take responsibility end-to-end, from defining the problem to shipping the solution and measuring impact. You don't wait to be told what to do, and you care deeply about the outcomes of your work
A track record of effective cross-functional collaboration with Product, Growth, Sales, and Customer Success to deliver successful launches and campaigns
A strong work ethic and comfort with high expectations. We're a fast-growing, venture-backed company with ambitious plans. This role is high-impact and high-accountability, and it's best suited for someone who thrives in that environment
Benefits
Fully remote: work from anywhere in the world!
Autonomy and trust to do your job: we care about outcomes over everything else.
Paid time away: all employees are given 35 days of PTO annually. We also offer a paid sabbatical after 5 years.
Generous U.S. benchmarked compensation and startup equity no matter where you are in the world.*
Awesome medical coverage with 100% coverage for you and your family, or medical reimbursement options where applicable!*
Parental leave for parents expanding their family, or just starting one.
Home office stipend to help you get up and running.
Learning & development stipend to help you level up your professional skills.
Annual bonus potential for roles that don't already receive variable income or commission.
Company retreats: Twice a year, the Circle team gets together for a fully paid company retreat in incredible places around the world! We’ve had past retreats in Colombia, Portugal, and Mexico, with more planned on the horizon.
Company
Circle
Circle is a community platform that brings together the creators' discussions, memberships, and content.
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
$30.4MKey Investors
Tiger Global ManagementNotation Capital
2024-03-12Series B
2021-11-15Series A· $24.9M
2021-06-01Series A
Leadership Team
Sid Yadav
Co-founder & CEO
Andrew Guttormsen
Co-founder & Chief Revenue Officer
Recent News
2024-10-30
2023-10-09
Company data provided by crunchbase