Santander · 2 months ago
Senior Associate, Marketing Strategy & Operations, Liberty Street, New York, NY
New York
Full-time
Onsite
Senior Level, Lead/Staff
$90K/yr - $150K/yr
9+ years expSantander is a global leader and innovator in the financial services industry, and they are seeking a strategic and operational leader to join their Marketing Operations & Enablement team. This role involves managing the marketing portfolio, driving planning processes, and ensuring alignment with enterprise goals while providing significant visibility with senior leadership.
BankingCommercial LendingFinanceFinancial ServicesPersonal Finance
Responsibilities
Serve as the portfolio manager for marketing, overseeing the planning cadence, initiative intake, and prioritization against enterprise goals
Lead the annual and quarterly planning process to ensure initiatives are aligned with OKRs and QBR deliverables
Maintain visibility into the full portfolio of marketing programs, providing transparency into capacity, dependencies, and progress
Drive the operating rhythm of the leadership team by preparing portfolio-level updates, progress reviews, and decision-ready materials
Manage cross-functional, high-priority initiatives, ensuring alignment, accountability, and delivery against outcomes
Develop and maintain dashboards and portfolio reporting frameworks that provide visibility into initiative status, risks, and resource allocation
Act as a connector across teams and functions, aligning stakeholders, anticipating risks, and enabling execution at scale
Build playbooks and best practices that strengthen portfolio and program management discipline across the organization
Lead the annual and long-range budget process, ensuring investments align with the strategic portfolio and enterprise priorities
Drive budget governance and transparency, providing variance analysis and actionable insights at the portfolio level
Deliver data-driven recommendations on trade-offs and resource allocation to optimize portfolio performance and ROI
Establish KPIs and operating metrics that track outcomes across the portfolio and enable accountability at the initiative level
Qualification
Required
Bachelor's Degree in Marketing, Business, Economics or equivalent field
9+ Years Strategy, Operations, Marketing, or Business Management
3+ Years Financial Services Industry/Banking experience
Proven ability to bring structure and confidence to complex portfolios of initiatives and transformation agendas
Strong analytical and problem-solving skills, with the ability to synthesize diverse perspectives into actionable strategies and recommendations
Executive presence and excellent communication skills—able to engage senior stakeholders, influence decisions, and present portfolio insights with clarity and confidence
Demonstrated success leading cross-functional, high-visibility initiatives in fast-paced, dynamic environments
Strong financial and analytical acumen; ability to connect budgets, resource allocation, and performance measurement to portfolio priorities
Preferred
Master's Degree in Marketing, Business, Economics or equivalent field
Consulting experience from top-tier firms
Established work history or equivalent demonstrated through a combination of work experience, training, military service, or education
Benefits
Fair and competitive rewards package
Benefits are designed to support you, your family and your well-being
Company
Santander
Banco Santander is a banking firm that specializes in various banking services including retail, commercial, digital, & investment banking.
10001+ employees
Funding
Current Stage
Public CompanyTotal Funding
unknown2013-05-30Post Ipo Equity
1987-08-07IPO
Leadership Team
Hector Grisi
Consejero Delegado de Banco Santander
Recent News
2026-01-22
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2026-01-16
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