Faire · 10 hours ago
Growth Marketing Manager
New York, NY
Full-time
Hybrid
Mid Level
$117K/yr - $160K/yr
3+ years expFaire is an online wholesale marketplace committed to empowering independent retailers worldwide. The Growth Marketing Manager will manage paid search campaigns, analyze performance metrics, and optimize marketing strategies to drive user growth.
E-CommerceMarketplaceRetailRetail TechnologyWholesale
Responsibilities
Manage paid search campaign execution on Google and Microsoft and identify optimization opportunities to meet KPIs focused on scalable and efficient user growth
Track and analyze key paid marketing metrics (CTR, CPC, CPA, Conversion Rate, etc.) and provide insights to key stakeholders
Ensure campaigns are running smoothly, identify any technical or performance issues, and work cross functionally for swift resolution
Own the keyword feed implementation in Channable setting up keyword experiments to create a scalable and simplified program
Launch new campaigns experiments following a structured roadmap in order to optimize the full-funnel experience through tactics including (but not limited to) keywords, ad copy testing, landing page optimization and bid management
Utilize the latest AI tools and LLMs to rapidly test, improve operational efficiency, and create new levers for campaign optimization
Qualification
Required
3-5 years direct, hands-on experience managing paid search campaigns (Google Ads, Microsoft Ads, etc.) with a sizable monthly budget
Strong analytical skills and familiarity with campaign optimization techniques on Search and PMAX
Proficiency with marketing automation tools for optimizing and making bulk campaign changes (Google Ads Editor, Channable, etc.)
Understanding of key paid marketing metrics and their impact on performance
Highly analytical with a structured approach to solving problems. Proficient in analyzing large datasets through Excel and/or SQL and data visualization tools (e.g. Mode and Tableau)
Experience using AI to automate repetitive marketing workflows from campaign QA to performance reporting
Familiarity with AB testing and experience launching experiments in Google Ads
Strong organizational skills, attention to detail, and a passion for optimizing processes
Ability to thrive in a fast-paced, constantly changing environment, with the agility and flexibility to balance multiple priorities simultaneously
Loves working with AI, APIs, and automation tools to solve tedious problems
Preferred
Experience in a two-sided marketplace or with products aimed at small business owners is a strong plus
Experience in managing a cross-border program is a plus
Benefits
Equity
Benefits
Company
Faire
Faire is a marketplace and wholesale platform that helps retailers find and buy wholesale merchandise for their stores.
1001-5000 employees
H1B Sponsorship
Faire has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (19)
2024 (8)
2023 (14)
2022 (26)
2021 (9)
2020 (4)
Funding
Current Stage
Late StageTotal Funding
$1.71BKey Investors
WCM Investment ManagementShopifySequoia Capital
2025-11-17Secondary Market
2023-09-27Corporate Round
2022-05-10Series G· $416M
Leadership Team
Max Rhodes
Co-founder and CEO
Daniele Perito
Board Member & Co-Founder
Recent News
Crunchbase News
2026-01-22
Digital Commerce 360
2025-12-31
Company data provided by crunchbase