Group Product Manager, Upstream Marketing jobs in United States
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Edwards Lifesciences · 4 hours ago

Group Product Manager, Upstream Marketing

Edwards Lifesciences is focused on innovative cardiovascular care, and they are seeking a Group Product Manager for their Upstream Marketing team. This role involves developing and executing marketing strategies for the EVOQUE TTVR portfolio, engaging with cross-functional partners to shape product strategy and influence new product development.

BiotechnologyHealth CareMedicalMedical Device
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Comp. & Benefits
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H1B Sponsor Likelynote

Responsibilities

Develop and lead in the execution of comprehensive marketing plans including strategies and tactics for multiple major product launches or programs and initiatives
Build relationships with key opinion leaders (KOL) to help inform product launch plans and understand current market environment and competition
Conduct in‑depth competitive landscape and clinical evidence assessments to guide strategy
Translate insights into clear value propositions, claims, and product positioning
Influence R&D priorities through strong understanding of market dynamics, workflows, and customer pain points
Act as a connector across R&D, Clinical, Regulatory, Quality, HEOR, Medical Affairs, and Global Marketing
Identify issues and risks early; bring forward solutions and drive alignment through collaborative leadership
Lead early commercialization planning, including messaging frameworks and evidence strategy inputs
Develop product materials and programs that support product launch and commercialization strategies for multiple major product launches or programs and initiatives
Drive labeling through all relevant legal and regulatory approval processes through collaboration with relevant cross-functional stakeholders for multiple major product launches or programs and initiatives
Develop IFU required for regional product approvals for major product launches or programs and initiatives
Define and build a body of clinical and economic evidence that supports the regional value proposition
Manage budgets related to product line, campaigns and projects
Lead significant process or corporate initiatives that impact and bring value to the marketing organization
Other Incidental Duties

Qualification

Upstream marketingMarket researchProject managementMicrosoft Office SuiteClinical knowledgeRelationship managementCommunication skillsInterpersonal skillsNegotiation skillsAttention to detail

Required

Bachelor's Degree or Equivalent in related field, minimum 10 years experience of previous related experience working in marketing or healthcare industry or equivalent work experience based on Edwards criteria Required OR Master's Degree or equivalent in related field, 8 years experience of previous related experience working in marketing or healthcare industry or equivalent work experience based on Edwards criteria Preferred
Certification in related discipline Required

Preferred

Experience in upstream marketing
Proven successful project management skills
Proven expertise in Microsoft Office Suite
Excellent documentation and communication skills and interpersonal relationship skills including negotiating and relationship management skills with ability to drive achievement of objectives
Recognized as an expert in own area with specialized depth within the organization
Expert understanding of related aspects of marketing concepts and principles
Extensive understanding of broad market research designs, develops market research programs coordinating with the global VOC manager and demonstrates an in-depth understanding of commercial goals behind research
Ability to forecast product lines for short-term and long-term accuracy based on market development, sales trends, competition and changing market dynamics
Ability to assess and understand market share, pricing, ASPs, competitive dynamics
Possess strong clinical knowledge, experience and knowledge of the clinical areas where Edwards' products are used or intended to be used, understand the purchasing process and challenges for product adoption in complex healthcare networks
Strict attention to detail
Ability to interact professionally with all organizational levels and proactively escalate issues to appropriate levels of management in the organization
Ability to manage competing priorities in a fast paced environment
Represents leadership on projects within a specific working closely with cross-functional team, marketing peers and leaders and managing needs and messaging to upper management
Consult in project setting within specific marketing area

Benefits

Competitive salaries
Performance-based incentives
A wide variety of benefits programs to address the diverse individual needs of our employees and their families

Company

Edwards Lifesciences

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Edwards Lifesciences is a provider of science of heart valves and hemodynamic monitoring.

H1B Sponsorship

Edwards Lifesciences has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (81)
2024 (70)
2023 (42)
2022 (65)
2021 (44)
2020 (28)

Funding

Current Stage
Public Company
Total Funding
unknown
2000-04-03IPO

Leadership Team

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Bernard J. Zovighian
Chief Executive Officer
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Andrew Greene
Vice President, Strategy
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Company data provided by crunchbase