Cella · 5 hours ago
PRODUCT MARKETING MANAGER
United States
Contract
Remote
Senior Level
$59.62/hr - $64.62/hr
6+ years expCella is a company focused on making financial wellness accessible to everyone. They are seeking a Senior Manager for Workplace Participant Marketing to oversee strategic planning and management of participant communications and education, collaborating with various teams to ensure effective communication of regulatory changes.
Content MarketingDigital MarketingInformation Technology
Responsibilities
Develop overall approach, process, and project plan to manage the impacts across multiple provision workstreams. Manage the complexity of plan elections, staggered enactment years, and delivery channels
Serve as marketing liaison at core and sub-team meetings, providing frequent initiative updates across marketing and leadership teams
Understand participant experiences and communications to inform on impacts and opportunities with regulatory changes
Work closely with business partners, legal, compliance, digital, B2C and B2B marketing, service communications, and production partners to implement communication plans by required regulatory enactment deadlines
Lead discovery, messaging strategies, and rollout for new retirement plan features
Oversee programming communications within technology platforms as needed
Explore opportunities for efficiencies and scale
Primary Marketing SME for SECURE Act and other regulatory issues
Qualification
Required
Minimum 6+ years of integrated B2C marketing communications experience
Experience in financial services or other highly regulated industry, specifically in retirement plan services and/or workplace benefits
Ability to shift from leading strategy to managing and communicating details of execution
Innovative, big-picture problem solver who defines a compelling vision of the future, and develops breakthrough ideas, whether big or small, that support that vision
Relentless curiosity never satisfied with the status quo, seeking, and implementing recommendations for continuous improvement
Proficient in MS PowerPoint and Excel; familiarity with Salesforce Marketing Cloud a plus
Bachelor's degree in marketing, communications, or related field
Excellent writing and editing skills
Excellent project management skills
Attention to detail
Preferred
Retirement plan industry experience preferred
Quick learner & Open to feedback
Benefits
Medical
Prescription
Dental
Vision
AD&D
Life insurance offerings
Short-term disability
401K plan
Company
Cella
Cella is a leading Creative Staffing And Consulting Agency.
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
unknown2021-09-30Acquired
Leadership Team
Rob Williams
Vice President of Sales
Recent News
Company data provided by crunchbase