CJP - Combined Jewish Philanthropies · 10 hours ago
Director, Email Strategy and Operations
CJP is a philanthropic organization at the heart of Greater Boston's Jewish community, seeking a visionary leader to transform its email strategy and operations. The Director will revolutionize the email channel, utilizing data-driven insights to enhance donor stewardship and community engagement while leading a high-performing team.
Non-profit Organization Management
Responsibilities
Define and manage the end-to-end strategic roadmap for the email channel, holding accountability for all channel KPIs
Develop and optimize email workflows focused on donor stewardship, subscriber retention and re-engagement, and ensuring personalized communication paths for first-time donors, recurring givers, and lapsed segments
Act as the primary email channel advisor for the Integrated Marketing team
Work in partnership with other members of the Digital Team to develop tailored email strategies for key organizational portfolios and audiences (e.g., Young Adults, Women’s Philanthropy, Major Gifts)
Partner actively with Content, Development, and Integrated Marketing teams to synchronize email efforts with other channels, ensuring a cohesive and compelling supporter experience
Translate integrated marketing objectives into specific, measurable email KPIs
Perform a deep-dive analysis of email performance, providing regular, concise performance reports to leadership and stakeholders
Design, prioritize, and manage A/B testing roadmap focusing on subject lines, preview text, send times, sender names, and basic structural layouts to optimize performance
Own the health and deliverability of the email list, proactively monitoring inbox placement, spam complaints, and unsubscribe trends
Write high-impact and segmented subject lines and preview text to maximize open rates and set accurate expectations for the email content
Oversee and quality-check the technical build and deployment of all campaigns
Directly lead, manage, and mentor a high performing team
Set performance goals, drive professional development, and ensure the team operates as a high-performing, results-driven unit
Build, test, and deploy emails and automated workflows within our ESP (HubSpot), ensuring accuracy, consistency, and timely delivery across high-volume campaigns
Partner with the content strategy and comms teams to proactively respond to crisis communications requests after hours or on weekends when needed
Qualification
Required
Bachelor's degree required, preferably in Marketing, Communications, Data Science, Business Administration, or a related field
5-7 years of progressive experience in digital marketing, with at least 3 years dedicated specifically to email marketing strategy and operations
3+ years in a senior individual contributor or supervisory role, demonstrating the ability to lead projects and mentor staff
Proven experience developing and executing multi-year email roadmaps that align with CJP's digital transformation roadmap
Demonstrated non-profit experience
Must be comfortable serving in both strategic and executional capacities, including hands-on email builds and troubleshooting
Proven ability to manage timelines and competing priorities effectively
Expert-level knowledge of an enterprise-grade marketing automation platform
Strong proficiency in Google Analytics (or similar web analytics tools) to measure end-to-end email campaign performance, traffic attribution, and donation conversions
Solid understanding of HTML/CSS specifically as it applies to email rendering and deliverability best practices
Exceptional analytical and quantitative skills with the ability to translate complex performance data into clear, actionable business insights for non-technical stakeholders
Proven expertise in designing A/B testing methodologies and deriving strategic conclusions from test results
Deep understanding of non-profit operations, donor lifecycle management, and best practices for digital donor stewardship and member retention
Demonstrated ability to write compelling, high-performing subject lines that maximize open rates while maintaining brand integrity
Excellent cross-functional collaboration and communication skills, with the ability to influence strategy across integrated marketing, content, and fundraising departments
A proactive, problem-solving mindset with superb attention to detail
Preferred
Master's degree or relevant professional certifications (e.g., specific ESP certifications, Google Analytics certification) are a strong plus
HubSpot experience preferred
Salesforce NPC experience preferred
Benefits
Competitive salaries
Comprehensive benefits
Supportive, family-friendly work environment
Company
CJP - Combined Jewish Philanthropies
A purposeful life, powered by our Jewish community.
Funding
Current Stage
Growth StageTotal Funding
$4.47MKey Investors
Jim Joseph Foundation
2018-12-10Grant· $0.71M
2016-07-17Grant· $0.47M
2014-12-13Grant· $1.4M
Leadership Team
Recent News
2023-11-24
2023-11-24
Jim Joseph Foundation
2023-11-23
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