Fairmont Hotels & Resorts · 12 hours ago
Marketing & Social Media Manger
Sonoma, CA
Full-time
Onsite
Mid Level
$76K/yr - $85K/yrFairmont Hotels & Resorts is a renowned hospitality company that values creativity and strategic storytelling. They are seeking a Marketing & Social Media Manager to enhance brand presence and guest experiences through innovative marketing strategies and effective social media management.
HospitalityResorts
Responsibilities
Drive the brand voice and ensure consistent, on-brand communication across all guest-facing channels
Lead social media strategy, content creation, and daily channel management to build awareness, engagement, and conversion
Manage content and create interactive buzz across Instagram, TikTok, Facebook, YouTube, LinkedIn, and partner platforms, ensuring timely and relevant updates
Oversee content planning and publishing using Later (or similar), optimizing scheduling, asset organization, analytics, and influencer strategy
Plan and implement guest-facing activations, local partnerships, and on property promotions across the Hotel to enrich the guest experience
Develop a wide range of branded print and digital collateral, including menus, signage, welcome cards, and in-room materials
Maintain digital signage, reader boards, and on-site messaging platforms to reflect current offerings, events, and resort highlights
Review internal and external creative materials to uphold brand alignment and maintain a polished, cohesive presentation
Publish dynamic content across partner platforms including Weddings, Cvent, Sonoma County Tourism, Sonoma Visitors Bureau, and Yelp
Support colleague communication initiatives and employee-facing marketing efforts
Respond to guest reviews across Google, TripAdvisor, Yelp, and other platforms with professionalism and brand-aligned tone
Coordinate itineraries, reservations, amenities, and departmental communication for incoming media, ensuring a seamless hosted-stay experience
Track all hosted media and maintain accurate records of coverage and visits
Direct short-form video production and collaborate with internal teams and creators to capture trending, high-quality, brand-aligned content
Assist with photo and video shoots and liaise with key departments
Serve as an on-property spokesperson for community relations, media interactions, and hotel committees when senior marketing leaders are unavailable
Other duties as assigned
Qualification
Required
Previous experience in hospitality marketing, brand communications, or lifestyle content creation required
Proficient in social media management and creative content tools (Canva, Adobe Creative Suite preferred)
Strong visual sensibility and understanding of hospitality guest touchpoints
Exceptional organizational skills and comfort with cross-departmental coordination
Ability to manage multiple projects in a fast-paced, guest-focused environment
Familiarity with Fairmont and Accor branding standards an asset
Degree or diploma in hospitality, business, or wellness-related field is an asset
Willingness to work weekends, holidays, and variable hours as business needs require
Benefits
Employee discounts on hotel rooms, dining, and spa experiences at Accor and Fairmont properties worldwide
Flexible and competitive healthcare benefit plans designed to meet the unique needs of you and your family, starting the first of the month following 30 days of employment
401(k) plan with a 100% match on the first 4% of employee contributions
Learning programs to promote growth and development unlocking your full potential
Opportunity to develop your talent and grow within your property and across the world
Ability to make a difference through our Corporate Social Responsibility activities
Company
Fairmont Hotels & Resorts
Located in the heart of each destination we call home, a stay at any Fairmont hotel is truly unforgettable.
Founded in 1907
10001+ employees
Funding
Current Stage
Late StageTotal Funding
unknown2015-11-25Acquired
Leadership Team
Isabel Chung
Executive Chef - Fairmont Empress
Recent News
2026-01-11
The Magnificent Mile Association
2025-11-11
Business Insider
2025-11-08
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