Penske Media Corporation · 14 hours ago
Flow Space: Editorial Director
New York - New York City Office
Full-time
Hybrid
Director/Executive
$125K/yr - $135K/yr
10+ years expPMC is a leading global media and information services company, and they are seeking an Editorial Director for their health brand Flow Space. The Editorial Director will oversee the growth of Flow Space, manage editorial strategy, and create engaging content that addresses the health needs of women in midlife.
AdvertisingBroadcastingDigital MediaJournalismNewsPublishing
Responsibilities
Ideate, research and produce engaging high-quality health content for Flow Space across key categories of reproductive health, mental health, physical health and interpersonal health
Recruit, assign and edit freelance writers for original content on the Flow Space site
Plan and manage editorial and social calendars, ensuring key tentpoles and subjects are being covered on a regular cadence
Oversee social media strategy with a focus on Instagram, LinkedIn and Pinterest
Develop and execute newsletter strategy for the Flow Space brand in collaboration with Audience Development Director
Strategize and produce digital issues and destinations for the Flow Space brand, including those that are sponsored
Maintain brand and editorial guidelines, ensuring consistent messaging across distribution channels
Optimize content for SEO, social, syndication and other referral sources, and leverage traffic analytics to increase engagement and grow audience
Build relationships and engage with external health experts
Stay current on latest trends and developments in health to inform content strategies and communications, and represent the Flow Space brand at industry events as needed
Qualification
Required
10-15+ years of professional writing/editing experience, specifically with online health and wellness brands
5+ years of editorial and marketing management
Proven ability to build community based on shared interests. Examples include advisories, contributor communities, expert panels, insider groups, focus groups, etc
Strong editorial judgment and ability to distill complex scientific information into easily digestible and engaging content for readers
A demonstrated understanding of digital strategy, analytics, ROI investment and social growth
A network of exceptional writers and strong roster of industry contacts
Ability to participate in and lead conversations with senior level executives across all media departments and with Penske Media Corp
Proven experience in relationship development with key talent, celebrities and influencers
Benefits
PMC-Paid Healthcare with no employee paycheck contributions on medical, dental, and vision for you and your family.
Flexible Spending Accounts (Healthcare, Dependent Care & Commuter)
Employee Assistance Program
Life Insurance
Short- & Long-Term Disability
Paid Parental Leave
401(k) Retirement Plan with an Employer match
Company discounts and perks including Pet Insurance, Home & Auto Insurance, Mortgage discounts, and a variety of other savings on wellness, lifestyle, and financial essentials.
New Flexible Vacation Policy.
Company
Penske Media Corporation
PMC is a digital media and publishing and information services company.
1001-5000 employees
Funding
Current Stage
Late StageTotal Funding
$200M2018-02-28Corporate Round· $200M
Leadership Team
Brian Levine
SVP, Revenue Operations
Gabriel Koen
Senior Vice President, Technology
Recent News
2025-12-27
2025-12-19
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