Vice President, Strategic Growth - Ipsos Experience Group jobs in United States
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Ipsos · 6 hours ago

Vice President, Strategic Growth - Ipsos Experience Group

Ipsos is a leading global research company focused on delivering insights and data-driven solutions to clients. They are seeking a Vice President of Strategic Growth to drive business development efforts, cultivate client relationships, and develop sales and marketing campaigns to achieve significant revenue targets.

AdvertisingConsultingMarket Research

Responsibilities

Develop a comprehensive understanding of the Experience Group solutions, including User Experience Research, Customer Experience Programs, Employee Engagement Studies, Execution Measurement Audits, Customer Intercept Surveys, Mystery Shopping, Integrated Data Analytics and SaaS Reporting Platforms
Develop subject matter expertise in mutually-agreed industries and cultivate a personal brand around how the Experience Group supports them
Subscribe to and read on a daily basis industry-specific trade publications to stay current on all topics of interest to those industries
Conduct comprehensive research and prepare account overview documents for select “whale” prospects that are assigned to you
Develop a strategically focused target list of prospective client organizations and contacts to launch proactive prospecting efforts into
Conduct daily outbound sales prospecting activities, including cold calls, emails, LinkedIn messages, executive engagement letters, personal notes, and similar tools to secure access to key target organization decision-makers
Leverage existing product- and service-specific collateral, including sales sheets, presentations, and proposals and become proficient at tailoring presentations and proposals to deliver customized offers that drive new client acquisition
Create and present compelling proposals leveraging templates and core content available within the Experience Group
Assist in the development of additional content as and when prospective clients or market conditions suggest that modifications should be made
Develop an individual pipeline and new client relationships that will enable you to achieve a $1.5M sales target within the first 12-months in the role
Collaborate with shared marketing services team to launch Experience Group-focused sales and marketing campaigns and outreach to cross section of prospects and industries
Collaborate with specific Ipsos Client Officer representatives associated with target client accounts and those having a similar industry focus to further cultivate brand relationships and opportunities
Capture all Account and Contact details and consistently upload those into a mutually agreed tracking system
Take notes of all discovery calls and proposal discussions and save those for future sharing with colleagues
Input all sales opportunity details into both Ipsos’ proprietary opportunity management tool, Job Book, and Salesforce.com
Maintain the accuracy of your sales opportunity pipeline in both tools no less than once per week
Attend weekly pipeline review calls with the business development team and be prepared to provide insight into the nature and status of the opportunities in your pipeline, including business need, solution of interest, timing for consideration and purchase, and the total likely investment under consideration
Attend a weekly Monthly AOT review call to understand the impact of your performance on the health of the various service lines within the Experience Group and its ability to achieve and exceed its monthly revenue (turnover) forecast

Qualification

Market Research ExpertiseUser Experience ResearchCustomer Experience ProgramsIntegrated Data AnalyticsSaaS Reporting PlatformsBusiness DevelopmentSales StrategyClient Service FocusMS Office ProficiencyCommunication SkillsRelationship BuildingInterpersonal Skills

Required

10+ years professional experience in the market research and/or customer experience industry
Broad and deep experience within the User Experience Research, Customer Experience Programs, Employee Engagement Studies, Execution Measurement Audits, Customer Intercept Surveys, Mystery Shopping, Integrated Data Analytics and SaaS Reporting Platforms encompassing a range of industries, clients, partners and programs
Strong connections within the industry that will lead to tangible sales growth
Exceptional client service focus with the ability to confidently deal with executives and client contacts at a senior management level
Strong communication skills and relationship-building abilities
Proficient in MS Office with exceptional PowerPoint skills
Excellent personal self-discipline to maintain detailed records of sales activities and efforts
Excellent interpersonal skills and a collaborative approach to problem solving and solution development

Benefits

Generous PTO
Healthcare plans
Wellness benefits
Flexible workplace policy

Company

Ipsos is a market research company specialized in advertising, loyalty, marketing, media, and public affairs market research.

Funding

Current Stage
Public Company
Total Funding
$412M
Key Investors
Australian Renewable Energy Agency
2025-01-15Post Ipo Debt· $411.88M
2015-05-25Grant· $0.12M
1999-07-02IPO

Leadership Team

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Jean Poitou
Chief Executive Officer
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Dan Levy
Group Chief Financial Officer
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Company data provided by crunchbase