Consilio LLC · 3 hours ago
Manager, Product Marketing
United States
Full-time
Remote
Mid, Senior Level
3+ years expConsilio LLC is seeking a Product Marketing Manager for their Aurora suite of solutions, focusing on go-to-market strategies in the legal technology and eDiscovery markets. The role involves developing messaging and positioning, collaborating with cross-functional teams, and executing marketing initiatives to accelerate growth.
EdiscoveryEnterprise SoftwareLegalSoftwareSoftware Engineering
Responsibilities
Develop compelling, persona-based messaging and supporting materials that effectively communicate Aurora suite benefits to legal professionals and corporate clients
Conduct customer interviews and stakeholder sessions to deliver market insights internally and ensure customer voice is reflected in all marketing materials
Lead customer discovery sessions and message validation initiatives to optimize positioning
Create value proposition frameworks that translate technical features into business outcomes
Collaborate with demand generation, content, and brand teams on comprehensive marketing plans, taking ownership of Aurora suite GTM strategies
Work closely with product marketing, product management, commercial readiness, and sales teams to execute go-to-market initiatives and tactics
Develop and refine customer personas and identify expansion opportunities for existing accounts
Analyze sales and marketing data using modern analytics tools to make recommendations for market segmentation and targeting
Build deep understanding of the eDiscovery and legal technology markets, competitors, and customers, including how they buy, use products, and measure success
Monitor and share industry trends, competitor movements, and customer behavior patterns using market research tools and AI-powered analysis
Maintain competitive battlecards and positioning strategies to enable sales team effectiveness
Contribute to customer advisory board planning and engagement initiatives
Map buyer journeys and develop targeted content aligned to each stage of the customer lifecycle
Create sales enablement materials including presentations, case studies, ROI calculators, playbooks, and objection-handling content
Develop thought leadership content such as whitepapers, blog posts, and industry reports
Build customer advocacy programs and manage referral initiatives to drive organic growth
Leverage marketing automation platforms, CRM systems, and analytics tools to measure campaign effectiveness and optimize performance
Implement attribution modeling to track marketing impact on pipeline and revenue
Collaborate with marketing operations to ensure seamless data flow across technology platforms
Use customer data platforms to analyze engagement patterns and inform strategy decisions
Qualification
Required
Bachelor's degree in Business, Marketing, Engineering, or related field
3-7 years of B2B product marketing, product management, or similar experience in technology companies
Strong written and verbal communication skills with ability to present to executive-level audiences
Demonstrated problem-solving, analytical thinking, and decision-making capabilities
Proven ability to collaborate with cross-functional teams and manage complex projects simultaneously
Experience with modern marketing technology stack including CRM, marketing automation, and analytics platforms
Preferred
Experience in law firms, legal technology, or the eDiscovery industry
Experience with asset production software such as Adobe suite, Canva, and Figma
Familiarity with AI/ML applications in product marketing and legal technology
Background in SaaS business models and B2B customer lifecycle management
Completion of product marketing certification programs (Pragmatic Marketing, Product Marketing Alliance, etc.)
Company
Consilio LLC
Consilio stands as the global leader in eDiscovery, document review, flexible legal talent, and legal advisory & transformation consulting services.
1001-5000 employees
Funding
Current Stage
Late StageTotal Funding
unknown2021-04-20Acquired
2012-01-01Private Equity
Leadership Team
John Hale
Chief Marketing Officer
M
Mike Flanagan
General Counsel
Recent News
Business Wire
2025-12-10
bloomberglaw.com
2025-11-01
2025-10-31
Company data provided by crunchbase