Sr. Director, AI-First Marketing Transformation jobs in United States
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Palo Alto Networks · 5 hours ago

Sr. Director, AI-First Marketing Transformation

Palo Alto Networks is a cybersecurity company dedicated to protecting the digital way of life through innovation and impact. As the Sr. Director of AI-First Marketing Transformation, you will lead the integration of artificial intelligence into marketing strategies, focusing on enhancing customer engagement and operational efficiency.

Agentic AICloud SecurityCyber SecurityNetwork SecuritySecurity
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Growth Opportunities
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Responsibilities

Define the strategic 'North Star' for Marketing AI, ruthlessly prioritizing initiatives with clear ROI to solve key business problems like Lead Velocity and CAC reduction
Oversee the curation of high-quality training data ('Golden Examples') from historical marketing successes to ensure AI models are trained on our best work
Design and implement 'Invisible AI' workflows that seamlessly assist marketers, empowering them to operate with greater strategic depth and efficiency
Establish and enforce rigorous testing protocols and 'Report Cards' to scientifically evaluate AI model performance on brand voice, accuracy, and relevance before production deployment
Implement strict safety and security checks to protect the company’s brand and reputation, ensuring AI-generated content is always appropriate, correct, and on-brand
Drive the adoption of AI tools across the marketing organization by building trust, managing change, and ensuring the continuous value and freshness of our AI models
Proactively collaborate and translate business needs between Marketing (CMO), Technology (CIO), and Data Science teams to ensure alignment and deliver on business outcomes

Qualification

MarTech experienceAI technology fluencyP&L ownershipChange managementMarketing Cloud familiarityData translation skillsWorkflow designCross-functional leadership

Required

Bachelor's degree with 15 years of experience, or Master's degree with 12 years of experience, or PhD with 8 years of experience
Extensive experience in MarTech or Digital Transformation, leading cross-functional teams at the intersection of Marketing Strategy and Technical Execution
Proven 'General Manager' mindset with a track record of owning the P&L or business outcome of a digital product
Technical fluency in the modern AI stack (e.g., LLMs, RAG, Agentic workflows) and data stack (e.g., Snowflake, Databricks)
Demonstrated ability to translate complex needs and capabilities between executive business leaders (CMO), technical leaders (CIO), and data scientists

Preferred

Deep understanding of probabilistic engineering and experience designing workflows that handle ambiguity and require human-in-the-loop validation
Mastery of change management principles with demonstrated success in driving technology adoption, upskilling teams, and managing organizational change related to automation
Familiarity with major Marketing Cloud platforms such as Salesforce, Adobe, or similar

Benefits

Restricted stock units
Bonus

Company

Palo Alto Networks

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Palo Alto Networks is a cybersecurity company that offers cybersecurity solutions for organizations.

Funding

Current Stage
Public Company
Total Funding
$65M
Key Investors
Icon VenturesLehman HoldingsGlobespan Capital Partners
2012-07-20IPO
2008-11-03Series C· $10M
2008-08-18Series C· $27M

Leadership Team

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Helmut Reisinger
CEO EMEA
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Nikesh Arora
Chairman CEO
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Company data provided by crunchbase