Intuit · 10 hours ago
Staff Product Marketing Manager
Intuit is seeking an experienced Staff Product Marketing Manager to drive awareness, adoption, and retention of the Intuit Accountant Suite, an AI-powered platform for accountants. The role involves orchestrating go-to-market activities across campaigns, launches, and integrated programs to ensure unified messaging and execution across various departments.
AccountingFinancial ServicesFinTechPaaSSoftware
Responsibilities
Own Customer Acquisition & Revenue Outcomes
Drive acquisition-focused GTM strategy, with clear accountability to customer and revenue growth
Partner with Analytics and Marketing teams to set KPIs, forecast impact, and measure ROI across channels
Channel Activation & Growth Marketing
Lead end-to-end orchestration of channel activation for launches and ongoing growth initiatives across paid media, website, in-product, lifecycle, and sales-assisted motions
Translate positioning and messaging into channel-specific briefs, creative direction, and activation plans
Partner with internal channel, lifecycle and creative teams, as well as external marketing agencies to optimize acquisition funnels, offers, and messaging
Measurement, Experimentation & Optimization
Define and track acquisition and revenue metrics
Lead test-and-learn experimentation across channels to improve acquisition efficiency and scale
Use customer and performance insights to continuously refine GTM strategy and channel execution
Qualification
Required
10+ years professional marketing experience, preferably with a mix of agency and in-house
Comfortable managing multiple competing priorities in a deadline-sensitive environment to ensure that all activations are launched on time and on budget
Ability to work with stakeholders from across the organization to gather the information and data needed to create campaigns that deliver results
Degree in marketing, communications or related field
Benefits
Cash bonus
Equity rewards
Benefits
Company
Intuit
Intuit provides financial software solutions to empower individuals and businesses.
H1B Sponsorship
Intuit has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (693)
2024 (550)
2023 (586)
2022 (842)
2021 (773)
2020 (514)
Funding
Current Stage
Public CompanyTotal Funding
$8.52BKey Investors
JP Morgan Chase
2025-01-31Post Ipo Debt· $4.5B
2023-09-12Post Ipo Debt· $4B
2011-01-19Post Ipo Equity· $6.7M
Recent News
2026-01-22
2026-01-22
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