Razorfish · 14 hours ago
Copywriter
New York, NY
Full-time
Hybrid
Entry, Mid Level
$66K/yr - $101K/yrRazorfish is a leading marketing company with a focus on digital expertise and inclusion. They are seeking a creative and detail-oriented Copywriter with a strong CRM background to craft compelling messaging across various platforms, ensuring accuracy and cohesion in multi-audience campaigns.
AdvertisingInternetSearch EngineWeb Design
Responsibilities
Write clear, engaging, and accurate CRM copy across email, lifecycle journeys, and multi‑audience flows
Manage detailed versioning needs (often four or more variants) with a high degree of precision and organization
Maintain cohesion across multiple campaign tracks that may differ in tone, audience, or messaging strategy
Collaborate closely with email writers, designers, internal marketing teams, producers, and strategy partners
Work within a design-led‑ CRM workflow, contributing to Figma-based layouts and content
Write copy for various platforms, including digital, social, radio, web, and landing pages, with CRM as the primary focus
Adapt tone and messaging across audiences, channels, and regulatory constraints
Develop headlines, body copy, and scripts that reflect brand voice and performance goals
Revise content based on internal and client feedback
Contribute ideas during brainstorms when needed, with CRM execution as the core responsibility
Ensure all copy is accurate, on-brand‑, and delivered on deadline
Maintain current knowledge of client products, audience insights, CRM best practices, and industry trends
Qualification
Required
Bachelor's degree in advertising, marketing, communications, journalism, English, or a related field
Strong portfolio demonstrating CRM writing expertise and attention to nuanced audience-tailored copy
Experience writing within regulated industries or environments with legal oversight
Ability to collaborate effectively with cross-functional partners including designers, email specialists, strategists, and producers
Experience writing across multiple media formats (digital, social, radio, web), with CRM as a core strength
Excellent time management skills and comfort working in a fast paced, ~multi-deliverable~ environment
Strong communication skills and a proactive, solution-oriented mindset
Preferred
Proficiency writing and commenting in Figma is a plus
Awareness of digital platforms, mobile experiences, CRM principles, and social media dynamics
Benefits
Paid Family Care for parents and caregivers for 12 weeks or more
Monetary assistance and support for Adoption, Surrogacy and Fertility
Monetary assistance and support for pet adoption
Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
Tuition Assistance
Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
Matching Gifts programs
Flexible working arrangements
'Work Your World' Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
Business Resource Groups that support multiple affinities and alliances
Company
Razorfish
Hi there! We’re Razorfish. We see consumers as more than just metrics. We see them as people – wonderful, complex, interesting people.
Founded in 1998
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Josh Campo
CEO
David Hawes
SVP, Executive Client Partner
Company data provided by crunchbase