Arango · 18 hours ago
Sr. Manager, Demand Generation
Arango is a company focused on delivering a trusted data foundation for Enterprise AI with graph-based Contextual AI. They are seeking a Senior Manager, Demand Generation to lead and execute a comprehensive marketing strategy aimed at driving pipeline growth through various campaigns and ensuring alignment with the Sales team.
Big DataDatabaseEnterprise SoftwareOpen SourceSoftware
Responsibilities
Define quarterly and annual demand goals with Sales leadership
Track ROI, analyze campaign performance, and deliver actionable recommendations for optimization
Lead strategy for all digital content: Webinars, Replay Programs, Podcasts, and evaluation of Twitch/Office Hours
Manage website content posting (News Releases/Blogs), ensuring SEO/GEO optimization
Manage events: conferences, AI-focused events, Executive Dinners, Roundtables, and Direct Mail campaigns
Drive Outbound Strategy by developing campaign-building assets
Create comprehensive Campaign Briefs and follow-up assets for Sales alignment and maximum lead conversion
Coordinate News Releases via Business Wire
Research and partner with AI influencers and publications to boost awareness
Develop and manage content strategy across LinkedIn (including employee advocacy), X, Instagram, and YouTube
Plan and execute the Customer Summit to drive expansion deals
Co-manage HubSpot with Director of Growth Marketing
Own Inbound Lead Management, Sales Alignment, forms, and campaign tracking
Qualification
Required
5-8+ years of progressive experience in Demand Generation at high-growth B2B SaaS companies
Proven expertise in managing multi-channel campaigns (paid, social, events, content)
Deep proficiency in HubSpot
Proficient with Salesforce, ABM strategies, and AI forward
Strong analytical skills with a history of using data to track performance and optimize budget allocation
Excellent written and verbal communication skills in English
Preferred
Industry Experience: A strong background in AI/ML, databases, data management, data platforms, and data Infrastructure
Entrepreneurial, builder mindset: comfortable rolling up your sleeves to design, launch, and optimize campaigns while building a strong foundation for future scale from the ground up
Company
Arango
Arango provides a trusted data foundation for Contextual AI — transforming enterprise data into a System of Context that truly represents the business, so LLMs can deliver better outcomes with unlimited scale and cost efficiency.
Funding
Current Stage
Growth StageTotal Funding
$47.02MKey Investors
IRISBow CapitalTarget Partners
2021-10-06Series B· $27.8M
2019-03-14Series A· $10M
2017-06-29Seed· $4.8M
Recent News
2025-01-17
2024-01-26
Company data provided by crunchbase