Charles River Laboratories · 5 hours ago
Director, Digital Media Channels (REMOTE)
Charles River Laboratories is an early-stage contract research organization focused on improving the health and well-being of people globally. The Director of Digital Media Channels will lead the global paid media strategy and execution, driving customer-centric campaigns across multiple digital channels to achieve measurable business outcomes.
BiotechnologyHealth CarePharmaceutical
Responsibilities
Define global paid media strategy in partnership with Digital and Growth Marketing leadership
Develop and implement plans to bring strategy to life across businesses, regions and channels
Respond quickly to industry and regional shifts, staying current with trends and best practices
Drive implementation of customer-centric campaigns and standard optimization tasks
Maintain tight execution schedules for multiple simultaneous projects, providing status updates and managing risks
Passion for continuous optimization and reinvention of campaigns to improve results
Track critical metrics and budgets; maintain dashboards and pacing files
Leverage channel-specific dashboards to uncover insights and make data-driven recommendations
Collaborate with analytics teams to review and communicate performance metrics and strategic insights
Interact with business partners to understand goals and align strategies
Educate non-digital partners on emerging technologies and digital capabilities
Provide clear communication across cross-functional teams and agencies
Occasionally lead meetings with global team members during off-hours
Manage third-party media relationships, insertion orders, fulfillment, and invoice tracking
Qualification
Required
Bachelor's degree in marketing, digital marketing, business, or related field
10+ years in B2B digital marketing and media management, including 3+ years of people leadership
Advanced experience managing strategic clients and large budgets
Hands-on expertise with Google, LinkedIn, and Meta advertising tools; expert-level SEM with Google Ads
Experience in North American, European and Asian regional media channels
Paid and organic social, marketing automation, display, retargeting, PPC, SEO, and third-party advertising
Proficiency in tools: Google Analytics, PowerBI, Pardot, Salesforce, LinkedIn Campaign Manager, Google AdManager, Google TagManager, Conductor, Office365
Experience leveraging AI tools for content creation and optimization
Strong understanding of online customer journeys and lead tracking through the sales pipeline
Critical thinking and ability to visualize metrics for clear insights
Excellent project management and organizational skills; ability to prioritize effectively
Creativity and confidence in presenting to business partners
Positive, team-oriented mindset focused on achieving business objectives
Benefits
Bonus/incentives based on performance
401K
Paid time off
Stock purchase program
Health and wellness coverage
Employee and family wellbeing support programs
Work life balance flexibility
Company
Charles River Laboratories
At Charles River, we are guided by our strong purpose—to create healthier lives—which centers around the patients who rely on the therapeutics we help to develop, the animals in our care, to our planet, and to the passionate and skilled people who are at the heart of our organization and make it all possible.
H1B Sponsorship
Charles River Laboratories has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (53)
2024 (37)
2023 (41)
2022 (41)
2021 (19)
2020 (19)
Funding
Current Stage
Public CompanyTotal Funding
$1.54BKey Investors
The Foundation for Chemistry Research and Initiatives
2024-06-11Grant· $1.3M
2021-03-23Post Ipo Debt· $1B
2019-10-21Post Ipo Debt· $500M
Leadership Team
Recent News
2026-01-22
2026-01-22
Company data provided by crunchbase