Apply on Employer Site

Philips · 1 week ago

Business Marketing Manager – Magnetic Resonance Imaging (MR) – (Cambridge, MA; Highland Heights, OH; Chicago, IL; Bothell, WA)

Cambridge, MA

Full-time

Onsite

Mid, Senior Level

$139K/yr - $223K/yr

5+ years exp

Philips is a health technology company dedicated to improving access to quality healthcare. The Business Marketing Manager – MR is responsible for managing the regional MR portfolio, ensuring products and services meet customer needs and business objectives while leading market engagement and pricing strategies.

B2BConsumer ElectronicsElectronicsLightingWellness

No H1B

Responsibilities

Own the regional MR portfolio, ensuring products and solutions are configured, approved, and ready for regional deployment

Drive alignment between global offerings and regional needs, including regulatory, clinical, operational, and customer-use considerations

Serve as a regional product expert to support key customer interactions and market-facing activities

Represent the regional MR portfolio in customer-facing settings, including roadmap presentations, executive briefings, and participation in key industry events and trade shows (e.g., regional and international congresses)

Engage directly with customers and clinical partners to understand needs, validate assumptions, and strengthen the relevance of regional offerings

Lead and coordinate regional First-of-Kind activities for MR solutions, partnering with global teams, regions, sales, service, clinical, and regulatory stakeholders to ensure successful planning, readiness, and execution

Act as the regional point of coordination to manage risks, capture learnings, and feed insights back into portfolio optimization and broader market deployment

Manage regional portfolio performance across the product lifecycle and provide focused, structured inputs into the global MR product roadmap based on regional priorities, competitive gaps, FoK learnings, and customer insights

Balance advocacy for regional needs with pragmatic alignment to global product direction

Develop and recommend regional pricing strategies aligned with market dynamics, competitive positioning, and profitability targets

Design and execute region-specific programs, offerings, promotions, and sales incentives to support product introductions, FoKs, and performance acceleration against regional objectives

Lead regional execution of product lifecycle activities, including introductions, transitions, and end-of-life strategies

Manage regional impacts related to discontinuation, inventory reduction, and customer communication in close collaboration with sales, service, supply chain, and commercial operations teams

Qualification

Marketing technology expertiseHealthcare industry experienceProduct lifecycle managementLEAN Advanced certificationMultifunctional team leadershipCustomer engagementMarket analysisCollaboration skills

Required

At least 5+ years of industry experience, ideally in marketing technology, healthcare, or MedTech products and solutions

Strong expertise in marketing processes and technology, including localizing value propositions for unique customers and markets

Bachelor's degree

Certified LEAN Advanced

Ability to successfully perform the following minimum Physical, Cognitive and Environmental job requirements with or without accommodation for this position

Demonstrated broad knowledge of products and services within scope and excel at fostering collaboration across multifunctional teams