Maryland Building Industry Association · 17 hours ago
Marketing, Communications and PR Manager
Fulton, MD
Full-time
Onsite
Mid Level
$65K/yr - $70K/yrThe Maryland Building Industry Association is seeking a dynamic and strategic Marketing, Communications, and PR Manager to elevate their brand presence across multiple channels. This role involves crafting compelling narratives, developing innovative campaigns, and building strong relationships with stakeholders to enhance visibility and support association growth.
Building MaterialReal Estate
Responsibilities
Develop and execute comprehensive marketing plans that align with organizational goals, focusing on multichannel marketing including digital and social media platforms
Manage and lead communications for events, including conferences, meetings, awards programs and social initiatives
Manage content creation for websites, blogs, email campaigns, and social media channels to ensure consistent brand messaging and engagement
Oversee social media marketing strategies to increase followers, boost engagement, and drive traffic on Social media
Oversee Public relations strategy including drafting press release, opinion pieces, talking points
Represent the Association at various public forums
Drive performance marketing initiatives focused on measurable results through analytics tools such as Google Analytics to refine strategies continuously
Qualification
Required
Experience in digital marketing, content marketing, B2B marketing, or related fields with a focus on multichannel campaigns
Excellent copywriting skills with the ability to craft clear messages tailored for diverse audiences across multiple channels
Strong research skills to stay ahead of industry trends and competitor activities; analytical mindset essential for interpreting data insights
Exceptional communication skills with the ability to collaborate cross-functionally in a fast-paced environment
A proactive attitude with enthusiasm for innovation in digital marketing practices; experience in e-commerce environments is a plus
Benefits
401(k)
401(k) matching
Dental insurance
Flexible schedule
Flexible spending account
Health insurance
Paid time off
Vision insurance
Company
Maryland Building Industry Association
The MBIA is a not-for-profit trade organization representing the interests of over 1,300 member firms and more than 100,000 employees, including home builders, remodelers, developers and affiliate professional and service providers in the Maryland Counties of Anne Arundel, Baltimore, Calvert, Carroll, Cecil, Charles, Harford, Howard, Montgomery, Prince George's and St.
Founded in 2014
11-50 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase