Huckberry · 16 hours ago
Style Strategist
Austin, TX
Full-time
Hybrid
Mid Level
3+ years expHuckberry is the ultimate one-stop men's shop for discovering the best gear and threads. The Stylist Strategist is responsible for driving and evolving Huckberry's unique style POV across all customer-facing channels, overseeing styling direction from ideation to execution and ensuring consistency across various platforms.
E-CommerceOutdoorsRetail
Responsibilities
Own Huckberry's Style DNA
Define and evolve Huckberry's distinct style language across all channels: campaign, editorial, ecommerce, and retail. Maintain guidelines that balance timeless utility with modern relevance, partnering with Merchandising to align hero styles and full looks that feel aspirational yet achievable
Lead Look Building
Develop seasonal and evergreen looks that reflect both product intent and merchandising strategy. Serve as the bridge between Brand, Merch, and Design to ensure hero products and styling direction are consistent across briefs, campaigns, and channels
Direct Styling Across Production Types
Oversee styling from pre-production through on-set execution for campaign and studio shoots. Manage freelance stylists and prep systems to ensure cohesive styling across hero campaigns, ecommerce, and social
Manage Samples & Systems
Own sample procurement and tracking for all productions. Partner with Buyers to streamline workflows and introduce tools or processes that improve speed, accuracy, and visibility across teams
Be a Cross-Functional Creative Partner
Translate product and merchandising strategies into cohesive styling narratives. Collaborate with Art Directors, Producers, and Marketing leads to ensure styling supports both creative storytelling and commercial priorities
Style with a Strategic Lens
Balance short-term campaign execution with long-term brand evolution. Infuse trends in ways that feel authentic to Huckberry's customer, and use performance insights to continually refine direction
Qualification
Required
3-5 years of professional experience in styling, fashion direction, or visual merchandising within an e-commerce, retail, or lifestyle brand environment
Proven ability to build looks that drive both brand storytelling and revenue, with a strong grasp of product hierarchy, outfitting, and seasonal merchandising cadence
Deep understanding of menswear styling principles; translating fit, fabric, and design details into cohesive, compelling outfits across channels
Experience partnering with Merchandising, Buying, and Marketing teams to highlight hero styles, capsule drops, and exclusive collaborations
Highly organized with strong sample management, on-set styling, and production coordination skills; able to balance creative execution with operational precision
Benefits
Medical, Dental, Vision benefits
401(k) and employer match
Annual Huckberry shopping credits
Paid Sabbatical leave at 4 years
Summer Fridays
Weekly catered lunch
Monthly happy hours
Mental health resources
Paid Parental Leave
Paid Vacation & Paid Sick Leave
Volunteer Time Off
Generous employee discount
WFH flexibility
Annual offsites
Company
Huckberry
Huckberry is an independent online retailer for guys who love adventure.
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
$6.25M2019-07-25Series Unknown· $6.25M
Leadership Team
Cullen Wiginton
Chief Financial Officer
Recent News
2025-04-08
Company data provided by crunchbase