GamblingCareers.com · 5 hours ago
Product Designer, Brand and Creative
Los Angeles, CA
Full-time
Onsite
Senior Level
$140K/yr - $175K/yr
7+ years expTopps is an iconic brand at the intersection of sports, culture, and collectibles, and they are seeking a Senior Brand Lead Creative to define and elevate the creative vision for Topps.com. In this role, you will shape how fans engage with Topps across web, commerce, campaigns, and digital storytelling, partnering with brand managers and cross-functional teams to create dynamic, culturally relevant experiences for collectors worldwide.
Casino
Responsibilities
Evolve our visual and verbal identity of topps.com and how we talk about our different brands — from type and tone to layout, motion, and logo use
Own our digital brand guidelines and help others use them with confidence and creativity
Lead creative direction for feature launches, go-to-market campaigns, and lifecycle marketing efforts
Translate product features into compelling stories, collaborating closely with Product Marketing and Growth teams
Create campaign toolkits — launch pages, social content, promos, event assets, and more
Support global brand teams with creative, working with teams to localise and support product launches
Work cross-functionally with Marketing, Product, and E-Commerce to deliver creative solutions that drive engagement and sales
Champion consistency and excellence across the Topps digital ecosystem while experimenting with new design approaches
Partner with Product Design to bring the brand into the product experience — onboarding, microcopy, moments of delight, and surprise
Design for how the product feels, not just how it works
Design and evolve brand-forward surfaces like our marketing site, blog, and careers page
Make sure every page tells the story clearly — and looks good doing it
Create design for company events, internal initiatives, and recruiting efforts
Help reinforce the brand inside the company as much as outside
Design standout decks, one-pagers, and B2B materials that reflect the polish and personality of our brand
Qualification
Required
7+ years of experience in design and creative direction, with a focus on consumer-facing digital experiences
3+ years leading and mentoring creative teams
Strong track record in digital brand building and commerce-driven creative. Experience developing and scaling brand architecture and design systems. Proven ability to collaborate with cross-functional leaders and influence executive stakeholders
Expertise across integrated design, spanning digital, web, campaign, and experiential work
Proficiency in Figma, Adobe Creative Suite, and prototyping tools
Preferred
A portfolio showcasing digital brand, e-commerce, and web design work
Experience in sports, entertainment, or consumer lifestyle brands
Ability to balance creative strategy with business impact
Familiarity with direct-to-consumer and e-commerce brand building
Company
GamblingCareers.com
GamblingCareers.com is the leading job board for the iGaming and Online Gambling industry, dedicated to bridging the gap between talented job seekers and top employers in the sector.
2-10 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase