Inside Higher Ed · 3 days ago
Graduate Assistant for Housing: Resident Director - Marketing (Beg Fall 2026)
Carrollton, GA
Full-time
Onsite
New Grad
$1,000/mo - $1,000/moThe University of West Georgia (UWG) is a leading residential university seeking a Graduate Assistant for Housing: Resident Director - Marketing. The role involves developing marketing strategies, managing social media presence, collaborating with campus partners, and engaging with the community to promote housing resources and events.
Digital MediaEducationHigher EducationJournalismRecruiting
Responsibilities
Develop and implement marketing campaigns that promote housing events, resources, and opportunities
Create engaging digital and print materials, ensuring consistency in branding and messaging
Utilize resident feedback to refine marketing strategies and enhance engagement
Oversee housing’s social media accounts, including content scheduling, engagement tracking, and community interaction
Develop digital campaigns that highlight the benefits of on-campus living
Analyze social media metrics to optimize outreach and engagement strategies
Coordinate with Admissions, Student Life, and other campus partners to align marketing efforts with university-wide initiatives
Support joint marketing campaigns to enhance recruitment and retention
Serve as a liaison between Housing and university marketing teams
Design marketing materials for housing events, open houses, and resident programs
Support event execution by promoting participation and ensuring visibility across communication channels
Gather resident testimonials and success stories to showcase the residential experience
Track marketing performance metrics, including social media engagement, website traffic, and campaign effectiveness
Use data-driven insights to refine future strategies and adapt to student needs
Conduct surveys and focus groups to assess marketing impact and resident satisfaction
Qualification
Required
Be fully admitted to a graduate degree program at UWG. Please note: Students admitted provisionally are not eligible for assistantship positions
Hold a Bachelor's degree from an accredited institution
Be enrolled full-time in a UWG graduate program during the assistantship period
Have a minimum cumulative GPA of 3.0 in all previous and current graduate coursework and remain in good academic standing
Meet eligibility requirements for employment in the United States
Strong time management skills to allow successful autonomous work
Flexibility to adjust and change schedules to match department or job priorities
Drive to give improve the residential experience
Preferred
Eagerness to learn skills outside their specific graduate role, for example, learning the facilities side of our Housing department
Experience with Housing and Residence Life as a student assistant, involvement with Residence Hall Association (RHA), or involvement in National Residence Hall Honorary
Valid Drivers License
Benefits
A tuition waiver, reducing your graduate tuition to $25 per semester plus mandatory fees as long as you are employed in your assistantship
Employees working at least 30 hours per week gain access to a range of health plans, including medical, dental, and vision, wellness programs, and robust retirement options through Georgia Teachers Retirement System (TRS), Optional Retirement Program, and voluntary 403(b) and 457(b) plans.
Employees are granted 13 paid holidays and paid time off accruals
Eligible to participate in the University System of Georgia's Tuition Assistance Program
Fringe benefits include a variety of resources focused on employee physical, mental, financial, and social well-being through Acentra Employee Assistance Program in addition to personal financial advising with Captrust.
UWG also offers exclusive discounts and special offers on entertainment, travel, and other products and services through the Perks at Work program
Free access to the university recreation facility
Discounted campus dining options
Company
Inside Higher Ed
Inside Higher Ed is the online source for news, opinion, and jobs related to higher education.
Founded in 2004
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
unknown2022-01-10Acquired
2006-08-31Series Unknown
Leadership Team
Stephanie Shweiki
Director, Foundation Partnerships
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