Social Media Strategist-BeautyPlus jobs in United States
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Meitu Inc. · 11 hours ago

Social Media Strategist-BeautyPlus

positionUnited States
timePart-time
remoteRemote
seniorityEntry, Mid Level
date2+ years exp

Meitu Inc. is an AI-driven technology company focused on beauty and self-expression. They are seeking a Social Media Strategist to develop and execute a localized social strategy that resonates with users, ensuring brand narrative aligns with trends and community engagement.

InternetiOSMachine LearningMobileSocial Media

Responsibilities

Local Strategy & Roadmap: Own the end-to-end social strategy for your region. Define the platform mix (e.g., TikTok/IG for US; X/IG for JP), establish a native posting cadence, and develop content pillars that resonate with local users
Creative Guardrail: Act as the final filter for all localized content. Review in-house scripts, music, typography, and casting to ensure every asset feels native and trend-aligned
Community & Creator Relations: Humanize the brand. Manage high-level community interactions and collaborate with local creators/KOLs to drive authentic co-creation
Growth Auditing: Conduct regular performance deep-dives. Move beyond "likes" to analyze conversion, sentiment, and trend-relevance, pivoting strategy based on hard data

Qualification

Social media experienceRegional ecosystems masteryVisual sensibilityAnalytical skillsCopywriting skills

Required

2–5 years of social media experience (Brand, Agency, or Creator-side) within your specific local market
A portfolio demonstrating clear account growth or campaign success. We value impact over output volume
Mastery of regional ecosystems (e.g., Kakao/YouTube for KR; TikTok/FB/IG for TH). You know the algorithms as well as the subcultures
Strong visual sensibility and 'net-native' copywriting skills. You can spot a rising trend before it hits the mainstream
Ability to deconstruct why a post succeeded (or failed) and turn those lessons into a repeatable playbook

Company

Meitu Inc.

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Founded in 2008, Meitu is an AI-driven technology company that regards “beauty” as its core ideal.
dateFounded in 2008
location
Xiamen, Fujian, CHN
people-size1001-5000 employees
web-link
http://www.meitu.com

Funding

Current Stage
Public Company
Total Funding
$751M
Key Investors
Alibaba GroupKeywise Capital
2025-05-20Post Ipo Debt· $250M
2016-12-15IPO
2016-05-01Series D· $136M

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Company data provided by crunchbase