GamblingCareers.com · 4 hours ago
Growth Marketing Analyst
New York, NY
Full-time
Onsite
Entry, Mid Level
$88K/yr - $112K/yr
2+ years expFanatics Collect is a global product and technology group dedicated to revolutionizing the world of collectibles. As a Growth Marketing Analyst, you will play a key role in accelerating user growth, engagement, and lifetime value across various platforms by analyzing data and optimizing marketing strategies.
Casino
Responsibilities
Analyze user acquisition (UA) channel performance across paid social, search, influencer, affiliate, and app stores to improve CAC efficiency
Partner with the Growth Marketing team to evaluate multi-channel campaign impact and user cohort behaviors
Develop dashboards and reports tracking CAC, ROAS, LTV:CAC ratio, and purchase conversion rates
Support marketing attribution modeling, cohort analyses, and funnel diagnostics
Monitor lifecycle KPIs including CLV, churn, and engagement across email, push, SMS, and in-app messaging
Identify retention drivers and high-performing segments to inform loyalty and reactivation strategies
Design and evaluate A/B and multivariate tests to optimize creative, targeting, and messaging
Create consistent testing and reporting frameworks across Growth and Lifecycle teams
Summarize and present performance insights to stakeholders, translating analytics into actionable strategies
Collaborate with cross-functional partners in Marketing, Product, Analytics, and Data Engineering to enhance data infrastructure and measurement capabilities
Qualification
Required
Bachelor's degree in a relevant field (Marketing, Business, Statistics, Economics, or related)
2-3 years of experience in growth marketing, user acquisition analytics, or lifecycle marketing
Proficiency in SQL and experience working with marketing/user data
Familiarity with Snowflake, Looker, Tableau, Amplitude, or Segment
Experience with platforms like Google Ads, Meta, AppsFlyer, or Adjust
Strong understanding of key growth metrics (CAC, CLV, ROAS, retention rate)
Demonstrated ability to use analytics to drive marketing ROI and customer LTV
Comfortable analyzing large datasets and presenting insights to non-technical stakeholders
Effective communicator and team player with strong attention to detail
Preferred
Experience in e-commerce, app-based products, gaming, or collectibles is a plus
Bonus: Experience with predictive modeling, audience clustering, Braze, or media mix modeling
Company
GamblingCareers.com
GamblingCareers.com is the leading job board for the iGaming and Online Gambling industry, dedicated to bridging the gap between talented job seekers and top employers in the sector.
2-10 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase