GamblingCareers.com · 20 hours ago
Director Performance Analytics
Los Angeles, CA
Full-time
Onsite
Director/Executive
$174K/yr - $215K/yr
8+ years expFanatics Collect is a global product and technology group dedicated to revolutionizing the world of collectibles. As Director of Performance, you will lead the strategy and implementation of marketing analytics and performance measurement across the growth stack, collaborating with various teams to enhance user acquisition and engagement through data-driven insights.
Casino
Responsibilities
Architect performance measurement systems using internal models, tools, and third-party solutions
Lead development of dashboards and reporting infrastructure to monitor CPI, ROAS, LTV, retention, and other key KPIs
Analyze marketing performance across paid media, CRM, social, community, and growth channels; deliver actionable insights
Drive test-and-learn initiatives, including A/B tests, incrementality studies, and media mix modeling
Define and evolve attribution models suited to modern privacy environments (e.g., multi-touch, probabilistic, MMM)
Integrate data from ad platforms, MMPs, behavioral telemetry, and product systems into unified growth models
Collaborate with engineering and data teams to ensure scalable, clean, and reliable data infrastructure
Communicate complex analyses clearly to executive stakeholders through strategic storytelling
Manage and mentor analysts or BI contributors to grow analytics capabilities across the team
Stay current on measurement trends, privacy regulations, and emerging modeling techniques
Qualification
Required
8+ years in marketing analytics, growth analytics, or performance marketing; mobile and digital marketing experience required
Deep expertise in paid acquisition ecosystems, including attribution, UA optimization, and media platforms (Meta, Google, TikTok, DSPs)
Advanced proficiency in SQL and a scripting language (Python, R); strong skills in handling large datasets
Experience with data visualization tools (e.g., Looker, Tableau, Power BI)
Proven track record designing experiments and translating results into strategic actions
Familiarity with ETL tools and collaboration with data engineering teams
Excellent communication and storytelling skills with non-technical stakeholders
Bachelor's or Master's degree in a quantitative discipline (e.g., Statistics, Computer Science, Economics)
Preferred
Experience with MMM, LTV modeling, mobile gaming, global growth strategies, and data orchestration tools like Airflow or dbt
Company
GamblingCareers.com
GamblingCareers.com is the leading job board for the iGaming and Online Gambling industry, dedicated to bridging the gap between talented job seekers and top employers in the sector.
2-10 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase