Indiana ABA Institute · 4 hours ago
Marketing Assistant
United States
Full-time
Remote
Entry Level
$66K/yr - $70K/yr
1+ years expIndiana ABA Institute is a mission-driven organization focused on healthcare and behavioral-health education, seeking a Marketing Coordinator. This role involves executing digital marketing campaigns, creating content, managing CRM records, and coordinating outreach efforts to enhance program awareness and support clinician engagement.
ChildrenHealth Care
Responsibilities
Execute and maintain digital marketing campaigns across email, social, and search—set up assets, schedule deployments, and ensure accurate tracking
Create, edit, and publish client-focused content: social posts, blog summaries, email newsletters, and landing pages using Canva and WordPress
Manage CRM records and audience segments (HubSpot); build and deploy email nurture sequences while ensuring data privacy and HIPAA-safe handling of any protected information
Monitor campaign performance; produce concise weekly/monthly reports using Google Analytics and ad-platform metrics, and recommend optimizations to improve lead quality and conversion
Coordinate virtual events, webinars, and community outreach logistics with clinicians and operations to drive referrals and family engagement
Maintain website content and on-page SEO (meta tags, CTAs); assist with paid ad setup and basic A/B testing in Google Ads
Qualification
Required
Google Analytics 4
HubSpot
WordPress
Canva
Google Ads
HIPAA compliance
Bachelor's degree in Marketing, Communications, or related field — or equivalent practical experience
1–3 years of hands-on digital marketing experience; experience in healthcare, education, or nonprofit marketing is a plus
Strong attention to detail, ability to manage multiple projects in a remote setting, and comfort collaborating with clinicians and operational teams
Preferred
Meta Ads Manager
Mailchimp
Basic HTML/CSS
Benefits
Fully remote, U.S.-based role with flexible scheduling and focus on work-life balance.
Mission-oriented team committed to professional development and cross-functional collaboration with clinicians and educators.
Opportunity to shape healthcare-focused marketing strategies and grow into broader digital or program marketing ownership.
Company
Indiana ABA Institute
Indiana ABA Institute provides individualized applied behavior analysis therapy to children and adults.
51-200 employees
Funding
Current Stage
Growth StageCompany data provided by crunchbase