Harness · 19 hours ago
Web Producer
Harness is a leading AI-powered software delivery platform founded by technologist Jyoti Bansal. They are seeking a Web Strategy & SEO Lead to own the global website experience and organic discoverability strategy for Harness.com, focusing on aligning web strategy with business goals and enhancing organic growth through SEO.
Artificial Intelligence (AI)Developer ToolsDevOpsProductivity ToolsSaaS
Responsibilities
Own the end-to-end web strategy for Harness.com, aligning site architecture, content, and UX with business goals (pipeline, product adoption, brand)
Act as the primary owner of the website roadmap, balancing strategic initiatives with ongoing production needs
Continuously evolve the website to reflect product launches, positioning updates, and market trends
Own Harness’s organic discoverability strategy across traditional search engines and AI-driven answer engines (e.g. Google SGE, ChatGPT, Perplexity, Claude)
Define and evolve an AEO / GEO strategy focused on entity authority, structured content, use-case clarity, and high-signal pages optimized for LLM citation and summarization
Partner with Product Marketing and Content to ensure product positioning, narratives, and use cases are reflected in search- and AI-readable site architecture
Lead keyword strategy, content gap analysis, and competitive audits — with increasing emphasis on intent, topics, and entities over pure keyword volume
Establish standards for technical SEO, structured data, internal linking, and content templates that scale across modules and solutions
Own performance measurement across classic SEO metrics and emerging indicators of AI discoverability (citations, visibility, zero-click exposure)
Manage and direct external SEO / GEO agencies or vendors, setting strategy, reviewing output, and holding them accountable to performance outcomes
Own the Webflow platform strategy, including site architecture, CMS structure, templates, governance, and quality standards
Ensure Webflow is used as a scalable, performant growth platform
Partner with design, engineering, and external vendors to ship new site experiences, templates, and technical improvements
Oversee execution of site updates and launches, ensuring speed, accessibility, SEO hygiene, and brand consistency
Set clear processes and prioritization for web work
Optimize key conversion paths across the site (product pages, solutions, resources, demos)
Run experiments (A/B tests, messaging iterations, layout changes) to improve engagement and conversion rates
Partner with demand gen on landing pages and campaign experiences
Qualification
Required
6+ years of experience in web production, SEO, or digital marketing in a B2B SaaS or tech environment
1+ years of experience in WebFlow CMS specifically. Deep familiarity with modern CMS platforms and web tooling
Experience owning web and organic growth strategy through influence, prioritization, and vendor management, not just hands-on execution
Proven experience owning and operating a high-traffic, high-impact website
Strong hands-on SEO expertise (technical, on-page, and content)
Strong understanding of B2B buyer journeys and how websites support demand generation
Comfortable working with data and analytics to guide decisions
Highly organized, detail-oriented, and able to balance strategy with execution
A proactive operator who sees problems, proposes solutions, and drives them to completion
Preferred
Experience in DevOps, cloud, or developer-focused products
Familiarity with marketing automation, personalization, or experimentation tools
Experience partnering with global teams and supporting international sites
Basic HTML/CSS knowledge or comfort working closely with developer
Benefits
Comprehensive healthcare benefits
Flexible Spending Account (FSA)
Flexible work schedule
Employee Assistance Program (EAP)
Flexible Time Off and Parental Leave
Monthly, quarterly, and annual social and team building events
Monthly internet reimbursement
Company
Harness
Harness provides a software delivery platform that helps engineering teams build, deploy, and operate applications through a set of tools.
H1B Sponsorship
Harness has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (31)
2024 (22)
2023 (10)
2022 (36)
2021 (6)
2020 (21)
Funding
Current Stage
Late StageTotal Funding
$775MKey Investors
Goldman SachsSilicon Valley BankNorwest
2025-12-11Series E· $200M
2025-12-11Secondary Market
2024-05-14Debt Financing· $150M
Recent News
2026-01-24
2026-01-21
Crosslink Capital
2026-01-20
Company data provided by crunchbase