Marketing Manager - AZ - On Site jobs in United States
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Vensure Employer Solutions · 1 month ago

Marketing Manager - AZ - On Site

Vensure Employer Solutions is the largest privately held organization in the HR technology and service sector, providing comprehensive solutions to businesses. The Marketing Manager, Product Marketing, will develop and execute strategies to drive growth for both B2B and B2C audiences, focusing on product positioning, messaging, and go-to-market execution.

Customer ServiceFinancial ServicesHuman ResourcesRisk Management

Responsibilities

Translate complex product features into clear, customer-focused value propositions tailored for both B2B and B2C audiences
Lead go-to-market planning and execution for new product launches and feature releases, ensuring alignment with Product, Sales, and Client Success teams
Develop product positioning, messaging frameworks, and customer segmentation strategies to differentiate in the marketplace
Create product marketing assets such as battlecards, product sheets, competitive comparisons, sales enablement decks, and customer-facing collateral
Conduct market, competitor, and customer research to inform product strategy and uncover growth opportunities
Partner with internal stakeholders to ensure consistent product messaging across all customer touchpoints
Support lifecycle marketing by enabling cross-sell, upsell, and retention initiatives through effective product messaging
Set clear product marketing objectives and success metrics tied to business outcomes
Mentor and coach marketing team members to foster professional development
Manage project prioritization and ensure timely delivery of high-quality marketing assets
Review content and creative work for clarity, accuracy, and brand alignment
Collaborate across departments including Product, Sales, Client Success, and Executive teams
All other duties as assigned

Qualification

B2B product marketingB2C product marketingGo-to-market strategiesMarket researchSales enablementProject managementCopywritingContent developmentStorytellingCollaborationAttention to detail

Required

Strong background in B2B and B2C product marketing, with proven experience developing positioning, messaging, and go-to-market strategies
Excellent storytelling, copywriting, and content development skills
Experience conducting and applying market, customer, and competitive research
Skilled at building sales enablement and customer-facing assets
Strong project management skills with the ability to manage multiple initiatives simultaneously
Highly organized, self-motivated, and results-oriented with attention to detail
Ability to thrive in a collaborative, fast-paced environment
Bachelor's Degree required; marketing, communications, or business preferred
5-7 years of relevant product marketing experience
Demonstrated ability to develop and execute product marketing strategies that drive measurable growth in B2B and/or B2C markets

Preferred

Experience in SaaS, professional services, or technology-driven industries preferred

Benefits

Health Insurance: Medical, dental, and vision coverage
Retirement Plan: 401(k) with company match
Paid Time Off: PTO, Holidays, Parental leave and Sick Leave provided as required by applicable state law
Other Benefits: Life insurance, short term disability, long term disability, employee assistance program (EAP), flexible spending account (FSA), health savings account (HSA), Identity theft protection, critical illness, accident, cancer, hospital protection, legal and pet insurance.

Company

Vensure Employer Solutions

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Vensure Employer Solutions is a privately owned professional employer organization (PEO) headquartered in Chandler, Arizona, with offices in Sarasota, Florida, and Duluth, Georgia.

Funding

Current Stage
Late Stage
Total Funding
$2.2B
Key Investors
Stone Point Capital
2024-10-14Debt Financing· $2.2B
2022-09-06Acquired

Leadership Team

A
Alex Campos
CEO
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Pat Cleary
Chief Growth Officer
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Company data provided by crunchbase