Genuine Parts Company · 5 hours ago
Auto Care Program Communications Manager
Atlanta, GA
Full-time
Onsite
Entry, Mid Level
2+ years expGenuine Parts Company is seeking an Auto Care Program Communications Manager to develop and implement membership programs that support sales teams and enhance initiatives within the Auto Care network. The role focuses on optimizing program enhancements, partnerships, and ensuring the successful execution of Auto Care initiatives through strategic collaboration and data-driven insights.
AutomotiveElectronicsIndustrialLogisticsManufacturingService Industry
Responsibilities
Lead discovery, development, and execution of programs, and partnerships. ensuring contracts are up to date, deadlines are met and driving project completions
Oversee the Gold Certified, PROimage and membership billing, and tracking
Develop and maintain member site, partner materials and reporting presentations to support program initiatives
Identify opportunities to increase adoption of Auto Care programs by leveraging insights from reporting and industry trends
Train and support sales teams on new or enhanced Auto Care programs, ensuring alignment with business objectives
Provide ongoing assistance to internal and external stakeholders, ensuring seamless communication and execution of initiatives
Work closely with vendor partners to align sales training, reporting and compliance efforts
Executes key performance indicators of Auto Care program to increase vehicle count, income, and discounts. Monitors and creates new ideas to increase Auto Care relevancy and value. Ensures all assets and details are available before launch
Manages budget of membership fees and expenses allocations in accordance with company and council guidelines. Forecasts budget income and expenses to leadership
Mediates claims relating to various programs and warranties. Monitors rules and guidelines to ensure compliance is maintained. Liaison between parties to coordinate payments, control costs and maintain company image
Support the planning, logistics, and execution of industry events, trade shows, and promotional activities
Assist ordering and shipping of event materials, booths, and marketing collateral
Represent the brand at events, with periodic travel required
Qualification
Required
2+ years of experience in Business, Sales, or Marketing
Bachelor's Degree in Marketing, Business, or a related field
Strong creativity and marketing strategy skills
Proficiency in Microsoft Office Suite (Excel, PowerPoint, Teams, Word, Outlook)
Excellent written and verbal communication skills
Detail-oriented with strong organizational and time-management skills
Analytical mindset with experience in research and data analysis
Strong interpersonal skills and customer-focused approach
Ability to manage multiple priorities and deadlines in a fast-paced environment
Willingness to travel 5-20% of the time, including overnight and air travel
Company
Genuine Parts Company
Genuine Parts Company is a service organization engaged in the distribution of automotive replacement parts & industrial replacement parts
10001+ employees
H1B Sponsorship
Genuine Parts Company has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (74)
2024 (52)
2023 (55)
2022 (32)
2021 (15)
2020 (18)
Funding
Current Stage
Public CompanyTotal Funding
unknown1968-08-20IPO
Leadership Team
William P. Stengel
President & CEO
Damian Apone
Director, Global Retail Cybersecurity
Recent News
2026-01-17
2026-01-16
2025-10-24
Company data provided by crunchbase