95 Percent Group · 7 hours ago
Account Executive
95 Percent Group is a leader in literacy instruction for pre-K through grade 8 across the U.S. The Account Executive will drive new business and grow a key territory spanning across Minnesota and Wisconsin by targeting midsize to large school districts and securing multi-year partnerships.
E-LearningEducationHigher Education
Responsibilities
New Business Acquisition & Market Growth: Proactively identify and pursue new business opportunities within midsize-to-large school districts to expand market presence. This includes uncovering untapped opportunities, launching strategic outreach initiatives, and executing targeted sales plans to drive adoption of additional products and services
Renewals & Account Expansion: Lead renewal efforts for the subscription base across the territory, with a strong focus on expanding district investment in our client’s ecosystem of solutions
Cross-Selling: Introduce complementary products and services to existing clients, aligning additional offerings with evolving district needs to deepen partnerships and maximize value
Prospecting & Lead Generation: Identify and engage potential K–12 school districts, administrators, and key decision-makers to promote the adoption of our client’s science-based reading curriculum and professional learning services
Strategic Sales Presentations: Conduct compelling and strategic sales presentations to showcase the value and effectiveness of our client’s literacy products and services, tailored to the needs of each prospect
Relationship Building: Cultivate and nurture relationships with district leaders—including superintendents, curriculum directors, and literacy coaches—to understand their challenges, provide consultative support and present tailored solutions
Pipeline & Opportunity Management: Manage and prioritize sales opportunities effectively, ensuring timely follow-up and progression through the sales process
Negotiation & Closing: Lead sales negotiations, address concerns with confidence, and close deals that meet or exceed revenue targets
Market Insights: Stay current on education policy, competitor activity, and literacy trends within the K–12 market to inform strategic selling and contribute market insights to internal teams
Cross-Functional Collaboration: Partner with colleagues across departments to align on customer needs, support implementation efforts, and contribute to organizational growth
Continuous Learning: Commit to ongoing learning and development related to our client’s science-based reading solutions and services by participating in training, product updates, and professional development
Trusted Advisor Mindset: Approach each opportunity with integrity and a belief in the transformative power of literacy. Prioritize district outcomes while demonstrating genuine commitment to improving student achievement
Qualification
Required
Bachelor's degree strongly preferred
Proven Track Record - Minimum of 3 years of experience in educational sales, ideally within K–12 publishing or edtech, with a strong emphasis on literacy and the Science of Reading
Proven Experience working with Midsize-to-larger Districts: Demonstrated success in selling to and navigating procurement processes within midsize-to-larger K-12 school districts, with a track record of securing multi-year contracts and exceeding revenue targets
Deep Network: Extensive existing network of contacts within midsize-to-larger school districts, with established relationships at various levels of administration
Hunter Mentality: Demonstrated ability to prospect, cold-call, and generate new business opportunities independently
General knowledge of Literacy Education: Working knowledge and familiarity with literacy instruction methodologies, reading intervention, and science-based reading (preferred)
Strategic Thinker: Strong analytical and strategic thinking skills, with the ability to understand prospects' needs and develop customized solutions
Excellent Communication & Presentation Skills: Exceptional verbal and written communication skills, including persuasive presentation abilities and active listening skills
Results-Driven: Motivated by achieving and exceeding sales targets, with a track record of meeting or exceeding quotas
Open Mindset and Adaptability: Ability to thrive in a fast-paced, dynamic environment and adapt to changing priorities and market conditions
Technological Proficiency: Proficiency with CRM software (e.g., Salesforce), Microsoft Office Suite, and virtual presentation tools
Strategic Sales Skills: Ability to develop and execute strategic plans, leveraging insights into district priorities and challenges to drive sales opportunities forward
Patience and Persistence: Resilience and patience to navigate longer sales cycles and complex decision-making processes within midsize-to-larger school districts
Travel: Willingness to travel up to 50% to meet with prospects and attend conferences or industry events
Preferred
General knowledge of Literacy Education: Working knowledge and familiarity with literacy instruction methodologies, reading intervention, and science-based reading
Company
95 Percent Group
95 Percent Group is an education management company.
Funding
Current Stage
Growth StageTotal Funding
unknownKey Investors
Leeds Equity Partners
2021-12-07Private Equity
Recent News
2025-10-15
Company data provided by crunchbase