FindLaw · 17 hours ago
Digital Marketing Solutions Consultant
Eagan, MN
Full-time
Hybrid
Mid, Senior Level
$60K/yr - $90K/yr
5+ years expFindLaw is a pivotal player in the digital marketing space, seeking a Digital Marketing Solutions Consultant to engage with high-value customers. This role involves providing expert consultation, managing tailored marketing solutions, and driving client retention and business growth.
Information TechnologyLegalSEO
Hiring Manager
Colin Hernandez
Responsibilities
Engage with existing high-value customers to identify their digital marketing challenges and goals through needs assessments and data analysis
Develop and present customized, multi-channel digital marketing strategies that align FindLaw's solutions with the customer's business objectives and budget. (Customer Success Plans, Strategic Growth Plans, ROI reports)
Provide ongoing consultations, acting as a trusted advisor to ensure clients understand the value of their solutions by aligning goals, reviewing actions taken, and setting a clear, strategic roadmap for future work
Collaborate with sales to recommend strategic solutions and contribute to maximizing client retention and growth opportunities
Own and drive the retention on their assigned book of business
Be responsible for the active management and execution of ongoing marketing strategy for assigned customers
Collaborate with internal fulfillment teams on Search Engine Optimization (SEO), content, paid advertising, and social media work to ensure timely, high-quality delivery aligned with the client strategy
Be hands on with digital marketing strategy execution as required by various sophistication and complexity of customer portfolios
Monitor and report on the performance of client portfolios and marketing campaigns, which may include websites, local profiles, social media, paid advertising and FindLaw directory listings
Review Key Performance Indicators (KPIs) and other determined metrics, interpreting marketing data to provide actionable insights and recommendations to the customer
Establish and maintain strong, long-lasting customer relationships, acting as the primary strategic point of contact in the digital marketing space
Work closely with internal partners in product, marketing, strategy, sales, and technology to relay client strategy plans, feedback, and insights to aid in the continuous improvement of our products and services
Stay abreast of the latest digital marketing trends and technologies, as well as legal industry-specific challenges and opportunities, to provide relevant and cutting-edge advice
Qualification
Required
Minimum of 5 years of experience in digital marketing, with a proven track record in a consulting or customer-facing role
A minimum of 5 years in a quota holding, revenue driven role with a track record for exceeding quota targets
Strong understanding of digital marketing channels, including SEO, PPC, social media, and content marketing
High level of proficiency with CRM software and digital marketing tools and platforms (i.e. Adobe Analytics, SEMrush, etc.)
Ability to interpret marketing data and provide actionable insights
Solution-oriented mindset and problem-solving skills with a passion for delivering exceptional customer outcomes
Ability to work collaboratively across departments and with customers at all levels
Independent time and resource management by balancing competing priorities, projects, and customer needs
Preferred
Bachelor's degree preferred
Experience in the legal industry is preferred, but not required
Benefits
Health insurance options such as medical, dental, and vision coverage
Flexible spending accounts (FSA) for medical and dependent care
Short-term and long-term disability insurance
Life and AD&D insurance
401(k) retirement savings plan with a company match
Paid time off (PTO)
Paid holidays
Commuter benefits
Access to our Employee Assistance Program (EAP)
Well-being coaching services
Voluntary benefits such as home, auto and pet insurance
Discounted legal and financial services
Company
FindLaw
Find a local lawyer and free legal information at FindLaw, the award-winning website.
1001-5000 employees
Funding
Current Stage
Late StageRecent News
2025-05-01
Company data provided by crunchbase