Magnit Global · 18 hours ago
Marketing Analyst
Magnit Global is seeking a highly analytical and creative Market Research & Insights Analyst to join Consumers Energy's Voice of the Customer team. The role involves designing and executing market research, analyzing datasets, and developing dashboards to communicate customer insights effectively across the organization.
Responsibilities
Design and execute quantitative and qualitative market research studies to capture customer sentiment and behavior
Analyze research data and synthesize findings into actionable insights for business decision-making
Develop clear, compelling visualizations and reports that make insights easy to understand and act upon
Build and maintain interactive dashboards in Power BI to provide real-time visibility into customer feedback and trends
Collaborate with cross-functional teams to ensure insights are aligned with business priorities and drive measurable outcomes
Maintain data integrity and ensure compliance with governance standards
Continuously improve research methodologies and visualization techniques to enhance impact and efficiency
This position is remote, with occasional in‑person attendance as needed
Qualification
Required
Bachelor's degree in Marketing, Business Analytics, Data Science, or related field (or equivalent experience)
3+ years of experience in market research, customer insights, or data analytics
Strong proficiency in data visualization tools (Power BI required; Tableau or similar a plus)
Skilled in translating complex data into clear, actionable insights for non-technical audiences
Excellent communication and storytelling skills; ability to present insights to senior leadership
Strong analytical and problem-solving skills with attention to detail
Ability to manage multiple projects in fast-paced environment
Preferred
Experience with survey design and analysis tools (Qualtrics, Medallia, InMoment, etc.) preferred