Uplight · 1 day ago
Marketing Operations Manager
United States
Full-time
Remote
Mid Level
$67K/yr - $80K/yr
3+ years expUplight is creating a new category of energy through innovative software solutions. They are seeking a Marketing Operations Manager to enhance marketing efficiency and effectiveness, streamline processes, and optimize the use of marketing technologies.
EnergySoftware
Responsibilities
Serve as the primary admin for Pardot, responsible for building and maintaining workflows, integrations with other tools, user permissions, and staying current with Pardot features to ensure the platform is fully leveraged
Troubleshoot sync issues, configure API connections, manage field mapping, and collaborate with cross-functional teams to ensure tools work together effectively to support campaigns, reporting, and lead management
Stay up to date on emerging MarTech and AI tools and technologies, identifying opportunities and conducting tests to optimize Uplight’s marketing tech stack
Maintain data hygiene in Pardot and Salesforce to ensure accurate, consistent, and reliable information across systems
Develop dashboards and reports to track marketing performance, pipeline influence, and ROI
Partner with Sales Ops to ensure alignment on shared definitions, data flows, and reporting standards
Partner with the demand generation team to operationalize and optimize campaigns across channels, including paid media, email, website, and account-based marketing (ABM)
Build, document, and optimize lead lifecycle processes, including scoring models, routing rules, and MQL/SQL definitions
Collaborate closely with Sales and SDR teams to ensure timely and accurate handoffs
Monitor funnel conversion performance and identify opportunities to improve velocity and lead quality
Build, maintain, and enforce marketing practices that comply with global privacy and data protection regulations such as GDPR, CCPA, and CAN-SPAM
Maintain up-to-date knowledge of legal requirements and configure system settings to enforce consent and opt-out preferences
Qualification
Required
3+ years of experience in a marketing operations or related role, preferably on a B2B team
Proficiency with marketing automation platforms (Pardot preferred) and Salesforce CRM
Strong analytical skills and a data-driven mindset with experience building reports and dashboards
Proven ability to manage multiple projects and deadlines in a fast-paced environment
Excellent cross-functional collaboration and communication skills
A proactive, problem-solving mindset with strong attention to detail
Benefits
Flexible time off
Generous parental leave
A wellness stipend
Work flexibility
Company
Uplight
Uplight provides end-to-end customer-centric technology solutions.
501-1000 employees
Funding
Current Stage
Late StageTotal Funding
$48M2025-03-28Convertible Note· $48M
2021-03-03Private Equity
Leadership Team
Luis D'Acosta
Chief Executive Officer
Eric Leach
Senior Visual Designer
Recent News
Renewable Energy Magazine
2025-10-30
Company data provided by crunchbase