Director, Marketing Operations jobs in United States
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Cogent Biosciences · 7 hours ago

Director, Marketing Operations

Cogent Biosciences is a publicly traded biotechnology company focused on developing novel precision therapies. The Director of Marketing Operations will lead the strategic execution of marketing operations for the launch of bezuclastinib, ensuring compliance and operational excellence across promotional content and campaigns.

BiotechnologyHealth CareMedicalTherapeutics
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Growth Opportunities

Responsibilities

Serve as a strategic partner to the bezuclastinib brand team, ensuring Marketing Operations aligns with Cogent Commercial objectives to enhance executional effectiveness
Develop and implement a marketing operations strategy aligned with the unique needs of bezuclastinib and its potential three indications
Drive continuous improvement in operational processes to support agility, scalability, and compliance
Lead budget planning, resource allocation, and vendor oversight to support commercial execution
Key commercial lead for the Cogent internal promotional review process (MLR) and manage the end-to-end content approval process for key commercial materials
Ensure timely and compliant review of promotional materials, including HCP and patient-facing assets
Manage critical systems supporting these processes such as Veeva Vault PromoMats and ensure system optimization for content approval workflows
Work with marketing to ensure the execution of complex customer engagement plans into high-performing omnichannel campaigns across HCP, patient, and caregiver audiences
Collaborate with analytics teams to integrate insights into campaign design and optimization
Ensure systems and platforms readiness to track key data and metrics for campaign effectiveness and measurement
Ensure personalization and precision in outreach, leveraging data and segmentation strategies
Oversee speaker bureau operations, including nomination, contracting, onboarding, and program logistics
Ensure compliance with industry regulations (e.g., FDA, transfer of value) and internal policies
Lead execution of congresses, conventions, and field-sponsored events with a focus on ensuring full optimization of congress presence and execution
Manage agency selection, onboarding, performance tracking, and contract alignment
Establish KPIs and ensure high-quality deliverables that support brand objectives and scientific integrity
Develop and deliver training programs for internal stakeholders and agency partners
Maintain SOPs and process documentation tailored to the key indications for bezuclastinib marketing operations

Qualification

Marketing OperationsOmnichannel CampaignsVendor ManagementRegulatory ComplianceVeeva Vault PromoMatsAnalytical SkillsLeadershipCommunication SkillsCross-functional Collaboration

Required

Bachelor's degree in Marketing, Business, Life Sciences, or related field; advanced degree preferred
8–10+ years of experience in pharmaceutical or biotech industry, with significant experience in oncology and/or rare diseases preferred
5+ years of developing, accelerating and standardizing omnichannel operations processes aligned with the wider omnichannel vision
Proven leadership in promotional review, omnichannel execution, and vendor management
Deep understanding of regulatory requirements, including FDA, PAAB, and global compliance standards
Proven ability to build, lead and develop high-performing teams across multiple marketing operations functions
Strong business acumen with experience translating strategic priorities into operational execution
Strong analytical, communication, and cross-functional collaboration skills
Ability to thrive in a fast-paced, high-stakes environment with multiple priorities

Preferred

Advanced degree preferred
Experience in oncology and/or rare diseases preferred
Experience with key systems and platforms such as Veeva Vault PromoMats and Events highly preferred

Benefits

100% of medical, dental, and vision premiums for you and your family
Up to 75% of in-network deductibles
401(k) match with immediate vesting
Generous paid time off
12 weeks of fully paid parental leave
Paid family and medical leave for all employees regardless of location
Company-paid short-term disability coverage for up to 20 weeks
Wellness programs
Tuition reimbursement
Inclusive family-forming support

Company

Cogent Biosciences

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Cogent Biosciences is a biotechnology company that develops therapies for solid cancer tumors.

Funding

Current Stage
Public Company
Total Funding
$1.6B
Key Investors
Commodore CapitalFairmount Funds ManagementSquare 1 Bank
2025-11-10Post Ipo Equity· $200M
2025-11-10Post Ipo Debt· $200M
2025-07-08Post Ipo Equity· $230M

Leadership Team

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Andrew Robbins
CEO and President
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Abb Hayden
Senior Vice President of Sales
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Company data provided by crunchbase