Escalade Sports · 1 day ago
Brand Specialist I
Evansville, IN
Full-time
Onsite
Entry Level
1+ years expEscalade Sports is a leader in sports and recreation, seeking a Brand Specialist I to enhance their Table Tennis and Outdoor Games brands online. This role involves managing community engagement, digital merchandising, and influencer partnerships to ensure a compelling digital presence across various channels.
Sports
Responsibilities
Support product setup and maintain accurate, high-quality content for Amazon and Wayfair
Lead social media engagement and content calendars across platforms including Meta, TikTok, Pinterest, and YouTube
Build and manage influencer relationships, track deliverables, and measure campaign performance
Write and edit product copy, blogs, and creative briefs using SEO insights
Organize and maintain product data and assets in Salsify to ensure consistency across channels
Collaborate with brand, creative, and product teams to align content with brand strategy
Monitor competitor activity and social trends to inform future content and engagement ideas
Track and report on marketplace and social performance metrics
Qualification
Required
Bachelor's degree in Marketing, Communications, Journalism, or a related field
1–2 years of experience in social media management, influencer or content coordination, or digital merchandising
Familiarity with Amazon and Wayfair product merchandising
Experience managing social channels such as Meta, TikTok, Pinterest, and YouTube
Strong writing, editing, and content development skills
Ability to manage multiple projects and deadlines in a fast-paced environment
Working knowledge of tools such as Salsify, Meta Business Manager, Metricool, Seller/Vendor Central, or similar platforms
Preferred
Table tennis or cornhole experience is a plus
Company
Escalade Sports
Escalade Sports is a manufacturer and distributor of sport and outdoor recreational equipment.
501-1000 employees
Funding
Current Stage
Late StageRecent News
2022-04-07
Company data provided by crunchbase