Sollis Health · 2 days ago
Website & SEO Manager
New York, NY
Full-time
Hybrid
Mid, Senior Level
$105K/yr - $125K/yr
5+ years expSollis Health is hiring for a strategic Manager of Web & SEO to own and optimize their website experience and drive organic growth. The role involves collaborating with various teams to enhance user journeys and implement effective SEO strategies while staying ahead of evolving trends.
Health CareHealth DiagnosticsMedicalPersonal Health
Responsibilities
Lead the end-to-end strategy, management, and optimization of the company website
Oversee daily web operations, ensuring site speed, UX, and accessibility meet best practices
Manage and iterate on the e-commerce and conversion flow to reduce friction and maximize member acquisition
Develop and own a data-driven CRO roadmap aligned to business KPIs, execute A/B and multivariate testing programs to improve engagement and UX
Analyze user behavior and funnel performance using web analytic tools such as GA4, including building dashboards that deliver meaningful insights
Lead website redesigns, migrations, and optimizations with UX, design, and development teams
Continuously test and evolve website pages, CTAs, navigation, and content layout
Create and manage accurate event tracking via Google Tag Manager and other platforms
Regularly report on website analytics and organic performance to stakeholders. Provide monthly and quarterly reports with actionable insights
Lead and execute comprehensive SEO strategies across technical, on-page, and off-page domains
Conduct technical audits and partner with Engineering to ensure best practices
Own internal linking strategies and manage backlink profile growth
Guide the Content team on SEO and GEO informed content development and optimization
Stay informed on evolving AI-driven search technologies and adapt SEO strategies accordingly
Collaborate cross functionally to launch initiatives that drive growth
Serve as a thought partner on content performance, UX, and overall site experience
Perform related duties as requested
Qualification
Required
5+ years of experience in website management, SEO, and CRO, ideally in a fast-paced or growth-oriented environment
Deep understanding of web platforms, CMS (e.g., Webflow, Directus or custom CMS), and technical SEO
Proven experience with Google Analytics 4, Google Tag Manager, A/B testing platforms (e.g., VWO), and SEO tools (e.g., SEMrush, Ahrefs). Comfortable setting up tags and events in the GTM and GA4
Conduct regular site audits, keyword research, and competitive analysis
Experience in DTC digital environments is a must
Experience creating CRO testing roadmaps and directly impacting pipeline or revenue goals
Familiarity with modern e-commerce and lead-gen flow design and optimization principles
Strong project management skills and ability to collaborate cross-functionally
Excellent communication and reporting skills
Working knowledge of HTML/CSS, structured data, and website architecture
Understanding of accessibility and compliance standards (e.g., ADA, HIPAA)
Stay current with algorithm updates, industry trends, and best practices
Preferred
Prior experience in the healthcare, healthtech, or wellness industry a strong plus
Strategic thinker with a strong grasp of how AI and LLMs are impacting search behavior
Benefits
Excellent benefits, including healthcare, dental, vision
401K with 3% match
Unlimited PTO and Generous Sick Time
12 Observed holidays
Free Sollis Health membership for you and your eligible family members
Employee stock options offering
Annual professional development allocations
Modern, elegant, and high-end work environment
Company
Sollis Health
Sollis Health offers concierge medical centers that provide on-demand care for families, including same-day visits and virtual care options.
201-500 employees
Funding
Current Stage
Growth StageTotal Funding
$80.38MKey Investors
Foresite CapitalDenali Growth Partners,Torch Capital
2024-12-05Series B· $33M
2023-06-21Series A· $15M
2022-01-21Series A· $30M
Leadership Team
Scott Pearlman
NY Medical Director
Recent News
Precedence Research
2025-07-28
2025-05-17
Company data provided by crunchbase