Pro's Choice Beauty Care, Inc. · 5 hours ago
Assistant E-Commerce & Digital Marketing Manager
New York, NY
Full-time
Hybrid
Entry, Mid Level
$83K/yr - $88K/yr
2+ years expPro's Choice Beauty Care, Inc is a company that manages a portfolio of fragrance brands, and they are seeking an Assistant E-Commerce & Digital Marketing Manager. This role focuses on driving growth and optimizing the direct-to-consumer experience through e-commerce operations, digital marketing strategies, and collaboration with various partners.
BeautyCosmeticsDeliveryHealth Care
Responsibilities
Own the product detail page (PDP) setup, site updates, and enhancements for both DTC and retailer platforms ensuring accuracy, visual appeal, alignment with brand standards, and support for the wider brand portfolio
Execute seasonal and ongoing site updates, coordinating creative assets and cross-functional requirements
Manage day-to-day relationships with e-commerce partners and platforms, including Shopify, Klaviyo, Gorgias, Triple Whale, and others
Serve as a key point of contact for agency and licensor partners on specific projects and initiatives, ensuring priorities and deliverables are met, while reporting day-to-day to the Senior Manager
Lead the DTC promotional calendar; forecasting, planning, and coordinating campaigns across teams
Develop and support email marketing strategy and layouts in partnership with the Senior Manager
Manage CRM segmentation, analyzing customer behavior to build audience segments that support lifecycle, retention, and paid media initiatives
Maintain overall product merchandising across DTC and retailer platforms, ensuring presentation and alignment with brand standards
Support the Senior Manager with inventory planning and management across the brand portfolio, helping ensure accurate forecasting, availability, and alignment with merchandising and promotional strategies for both DTC and retail channels
Monitor performance analytics across DTC sites and digital marketing channels; report on KPIs and provide actionable insights
Regularly create recap decks on promotional performance and monthly business results
Conduct competitive analyses of DTC fragrance and beauty brands to inform strategy and best practices
Qualification
Required
Bachelor's degree in Marketing, Communications, Business, or related field
2-4 years of experience in e-commerce or digital marketing, preferably with a consumer brand
Strong understanding of e-commerce platforms and operations; Shopify experience required
Experience with PDP management, site enhancements, and digital merchandising
Proficiency in Klaviyo, CRM segmentation, lifecycle marketing, and paid media fundamentals
Highly organized with the ability to manage multiple projects in a fast-paced environment
Strong communicator with experience managing external vendors and agency partners
Proficient in Google Suite (Sheets, Slides, Docs)
Data-driven mindset with the ability to translate insights into clear recommendations
Preferred
Experience with design tools (Figma, Canva, Adobe Creative Suite) a plus
Benefits
Vacation, sick and personal time off
Medical, Dental and Vision insurance
401(k) Retirement Account
Flexible Spending Account
Life Insurance
Company
Pro's Choice Beauty Care, Inc.
We are the industry leaders in Professional Hair Care!
Founded in 2000Bellport, New York, USA
501-1,000 employees
Funding
Current Stage
Late StageCompany data provided by crunchbase