Nexstar Media Group, Inc. · 12 hours ago
Digital Marketing Analyst
Nexstar Media Group, Inc. is seeking a motivated and experienced Digital Marketing Analyst to plan, launch, optimize, and report on customers’ digital campaigns. The role involves collaborating with account executives to create marketing programs, launching campaigns, optimizing them to meet KPIs, and providing monthly reporting.
BroadcastingInformation ServicesMedia and EntertainmentNewsPublishingSocial Media
Responsibilities
Work with AE’s to plan and build custom Digital marketing programs for their local and regional customers
Organize and launch campaigns through Nexstar’s digital platforms and trusted partners
Optimize live campaigns to meet each customer’s KPI goals
Provide monthly campaign reporting for each customer
Participate in high-level, client-facing meetings as a “digital expert”
Communicate across internal departments and customers
Research client products, services, and current strategies to identify new opportunities for marketing and advertising campaigns
Establish, maintain, and grow meaningful relationships with internal teams and client teams
Proven ability to work in a fast-paced and deadline-oriented business
Qualification
Required
1+ years of digital marketing experience is preferred
Experience in launching and optimizing DSP campaigns. (ex. Amazon DSP, The Trade Desk, Vibe, Google, YouTube, etc.)
Experience in compiling monthly Digital reporting
Preferred experience in attribution marketing focused on measuring KPI (ex. Leads, Sales, Conversions, Engagements, etc.)
Significant knowledge of the digital marketing product/ services offerings and effective use for clients
Motivated, enthusiastic, self-starter who can work effectively both independently and collaborating in a team environment
Effective communication
Ability to interact with high-level decision makers
Solid Knowledge of web analytics tools like Google Analytics, Adobe Analytics, etc
Ability to execute in an organization through collaboration and a consultative process
Excellent follow-up, strong organizational skills and attention to detail
Company
Nexstar Media Group, Inc.
Nexstar Media Group, Inc.
Funding
Current Stage
Public CompanyTotal Funding
$2.5M2017-09-06Post Ipo Equity· $2.5M
2003-12-05IPO
Recent News
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2026-01-17
2026-01-16
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