Havas Media Network · 14 hours ago
Specialist, Analytics
Havas Media North America is seeking a Specialist to join the Analytics Team. The role involves supporting client account teams in defining measures and metrics for tracking and analyzing media performance across various channels, while collaborating with cross-functional teams to drive results for clients.
ConsultingMarketingSocial Media
Responsibilities
Collaborate with the digital media team to design measurement plans that align with client goals and objectives, while mentoring junior team members
Conduct analyses, interpret results, and synthesize actionable recommendations
Work closely with media teams to assess campaign measurement and data requirements (e.g., third-party measurement, site tagging)
Deliver reports to evaluate the effectiveness of digital media advertising programs, including search engine marketing, display, mobile, social, and video, incorporating strategic insights and optimization recommendations
Analyze site behavior using web analytics tools to identify areas for improvement
Contribute to test and learn programs and opportunities
Conduct primary and secondary research on best practices and market trends
Qualification
Required
1-3 years of experience in online media and campaign measurement or relevant business experience in an account services industry such as Management Consulting, Marketing, Advertising, Interactive Consulting, or Finance
Undergraduate degree with a focus in relevant fields (e.g., Marketing, Business, Finance, Statistics, Analytics, or Economics)
Strong customer service orientation with excellent interpersonal, organizational, communication, problem-solving, and decision-making skills
Ability to evaluate and quantify campaign results, developing clear action items and optimization recommendations
Proficient in data management using Excel, with the ability to translate findings into client-facing PowerPoint presentations
Understanding of online advertising planning, buying, and performance metrics
Proficient in extracting data from ad serving and measurement platforms (e.g., Campaign Manager, Meta, GoogleAds, etc.)
Experience with third-party measurement solutions and reporting (e.g., brand lift, incremental sales lift)
Experience using SQL and BigQuery
Commitment to ethics and values consistent with Havas Media's high standards
Company
Havas Media Network
Havas Media Network specializes in programmatic purchasing, mobile, data consultancy, performance marketing, and social media.
Funding
Current Stage
Late StageRecent News
2025-12-05
Company data provided by crunchbase