Accor · 17 hours ago
Luxury Sales Manager
San Francisco, CA
Full-time
Onsite
Entry, Mid Level
$98K/yr - $117K/yr
2+ years expAccor is a historic hotel company known for its luxury accommodations and services. The Luxury Sales Manager is responsible for developing and executing a sales strategy focused on the luxury market, ensuring revenue growth and enhancing the hotel's reputation within global luxury networks.
Food and BeverageHospitalityLocation Based ServicesResortsTourismTravel
Responsibilities
Develop and implement a comprehensive Luxury Sales strategy aligned with the hotel’s overall Sales & Marketing objectives
Develop and grow a portfolio of luxury leisure accounts, including tour operators, wholesalers, DMCs and global luxury Consortia
Maintain strong knowledge of luxury leisure segments, including program requirements and production drivers
Identify new and emerging luxury markets globally and develop targeted action plans to capture new business opportunities in key leisure source markets
Conduct regular client site visits, VIP entertainment, FAM trips, and hosted stays to enhance loyalty and drive long-term partnerships
Represent the hotel at luxury trade shows, roadshows, consortia events, sales missions, and hotel events, as required
Negotiate leisure contracts, preferred partner agreements, rates and value-adds, in line with brand and revenue strategies
Closely collaborate with Revenue Management, Marketing, Reservations and Operations to optimize campaigns, pricing and delivery of contracted business
Determine training needs related to luxury service standards, consortia engagement, and high-end client servicing, and ensure appropriate implementation
Prepare and execute annual leisure sales plans, track production and ROI, and provide regular reports and forecasts
Act as a brand ambassador, ensuring partners understand brand positioning, guest experience, and that all contracted luxury benefits are delivered seamlessly
Lead all luxury-focused sales activities to achieve and exceed monthly, quarterly, and annual luxury revenue targets, with a strong emphasis on premium suites, Penthouse and exclusive experiences
Act as the primary point of contact for top-producing luxury accounts, ensuring personalized engagement, tailored proposals, and exceptional service delivery
Champion the brand’s Luxury Sales HERA program to cultivate strong partnerships
Actively promote awareness of luxury guest expectations across all hotel departments to ensure seamless, highly personalized guest experiences
Champion ongoing communication between property and Global Sales Network
Regularly analyze booking trends, pace reports, and market intelligence to proactively adjust luxury sales strategies, in partnership with Commercial Leadership
Monitor competitor activity in luxury travel segment to provide strategic insights
Provide timely, professional responses to all client inquiries; ensure exceptional service and follow-up
Improve communication through attendance at weekly revenue management, strategy meetings and regularly scheduled Sales Departmental meetings
Actively engage with local Luxury travel partners and organizations
Promote the brand’s ALL loyalty program initiatives
Maintain the highest standards of professionalism, personal presentation, and brand alignment in all interactions
Provides ongoing sales direction to direct reports
Oversee administrative colleague responsibilities, in partnership with Transient Team
Actively participates in prescribed Sales Training, Lobby Ambassador, Manager on Duty program and other guest-focused or department-driven initiatives, as required
Qualification
Required
Exceptional verbal and written communication skills; additional languages are a strong advantage
Knowledge of luxury hospitality sales, luxury consortia, and high-end global travel markets
Proven ability to manage VIPs with discretion and professionalism
Knowledge of hotel operations and competitive luxury market dynamics
Strong negotiation, relationship-building, and consultative selling skills
Ability to work independently with minimal supervision while collaborating effectively with cross-functional teams
Proactive, adaptable, and able to manage multiple priorities in a fast-paced environment
High proficiency in CRM systems, sales reporting tools, and Microsoft Office applications. Experience in Opera Cloud preferred, but not required
Ability to analyze data, identify trends, and develop strategic action plans
Ability to travel domestically and internationally, as needed
Minimum two years of progressive experience in hotel sales, with exposure to luxury or high-end market segments
Bachelor's degree and/or Hotel Management degree or diploma preferred
Established relationships with key industry contacts in the market segment
Excellent negotiation, presentation, and relationship-management skills
Strong commercial and strategic mindset with a focus on luxury revenue growth
Seated computer work, including constant keyboarding and mousing
Walking throughout shift
Periods of continuous sitting and standing
Able to lift loads of 25 pounds Bending, squatting, pushing and pulling
Preferred
Bachelor's degree and/or Hotel Management degree or diploma preferred
Experience in Opera Cloud preferred, but not required
Company
Accor
Accor is a hospitality company that operates and manages hotels, resorts, and vacation properties.
10001+ employees
Funding
Current Stage
Public CompanyTotal Funding
$4.35BKey Investors
October
2025-08-27Post Ipo Debt· $581.53M
2023-10-04Post Ipo Debt· $525.39M
2020-02-01Private Equity· $25M
Leadership Team
Erin Girald
Vice President, Talent Acquisition - North & Central America
Agnès Roquefort
Global Chief Development Officer Luxury & Lifestyle at Accor
Recent News
2026-01-22
Travel Daily Media
2026-01-20
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