SPECTRAFORCE · 1 day ago
Marketing Product Development Manager
Austin, TX
Contract
Hybrid
Mid LevelSPECTRAFOR is seeking a Marketing Product Development Manager to join their team. The role involves conducting UX research, managing A/B testing, and collaborating with various teams to enhance user experience and content development for Digital Store 2.0.
ConsultingCRMInformation TechnologyLegal
Hiring Manager
Vinay Vallepu
Responsibilities
Conduct UX research on existing experience and proposed features; create a brief with study objectives and scope; provide UX team feedback on study structure; support synthesis of findings; coordinate with UX on the test materials; translate findings into actionable insights
Identify opportunities for A/B testing; manage tests through completion including coordinating timelines an resources; work with UX on opportunities and mockups, and QA test layouts; examples of A/B tests: entry point placement & language, personalization approaches, information architecture, or CTA strategies
Work with the Acquisition team to explore opportunities for lead nurture (e.g. lead forms, email, SMS text messaging) at key drop off points, create a plan for lead nurture campaign, work with UX and Product teams to execute
Collaborate with the UX team on template enhancements, including tables and call outs, a “view all products” page
Work with the Schwab Assistant team to identify opportunities for Digital Store and correctly route any intents to native marketing experience rather than schwab.com
Drive new and optimized content development, coordinate stakeholder and SME reviews, secure S24 approval
Publish any new updates as a federated publisher, following channel guidelines and operational procedures
Qualification
Required
Conduct UX research on existing experience and proposed features
Create a brief with study objectives and scope
Provide UX team feedback on study structure
Support synthesis of findings
Coordinate with UX on the test materials
Translate findings into actionable insights
Identify opportunities for A/B testing
Manage tests through completion including coordinating timelines and resources
Work with UX on opportunities and mockups, and QA test layouts
Work with the Acquisition team to explore opportunities for lead nurture
Create a plan for lead nurture campaign
Work with UX and Product teams to execute
Collaborate with the UX team on template enhancements
Work with the Schwab Assistant team to identify opportunities for Digital Store
Drive new and optimized content development
Coordinate stakeholder and SME reviews
Secure S24 approval
Publish any new updates as a federated publisher, following channel guidelines and operational procedures
Company
SPECTRAFORCE
Welcome to SPECTRAFORCE, your gateway to NEWJOBPHORIA™! Established in 2004, SPECTRAFORCE is now one of the largest and fastest growing U.S.
Founded in 2004
1001-5000 employees
H1B Sponsorship
SPECTRAFORCE has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (3)
2024 (6)
2023 (1)
2022 (6)
2021 (8)
2020 (7)
Funding
Current Stage
Late StageCompany data provided by crunchbase