Marketing Analytics Intern jobs in United States
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MiTek · 19 hours ago

Marketing Analytics Intern

positionChesterfield, MO, USA
timeInternship
remoteHybrid
seniorityIntern

MiTek is a platform innovator and enabler that exists to transform the building industry with better building solutions. They are seeking a motivated and detail-oriented Marketing Analytics Intern to design and implement a marketing analytics framework for measuring and optimizing performance across campaigns and channels.

ComputerManufacturingRoboticsSoftware

Responsibilities

Develop a marketing analytics approach and structure for tracking and reporting performance metrics
Define and document processes for measuring traditional marketing communications metrics, including but not limited to:
Email open rates and click-through rates (CTR)
Website traffic and engagement
Video views and social media interactions
Incorporate campaign-related metrics such as:
Lead generation and cost per lead (CPL)
Lead conversion rates
Return on investment (ROI) and campaign effectiveness
Create dashboards and reporting templates that can be easily adopted by the team
Collaborate with team members to ensure alignment with business objectives and marketing goals
Present findings and recommendations to stakeholders at the end of the internship

Qualification

Marketing analyticsDigital marketing platformsSalesforceMicrosoft ExcelAnalytical skillsProblem-solvingCommunication skillsOrganizational skills

Required

Currently enrolled in a degree program, ideally with graduation anticipated within the next one to two years required
Basic understanding of digital marketing platforms, including websites, social media, and email marketing
Strong problem-solving abilities
Intellectual curiosity and eagerness to learn
Strong proficiency in Microsoft Excel, PowerPoint, Word
Excellent analytical, organizational, and communication skills

Preferred

Related construction related education or training preferred
Related training on relevant software or technologies preferred
Familiarity with Salesforce or Pardot is a plus

Company

MiTek

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MiTek is a construction technology leader on a mission to advance the adoption of offsite construction.
dateFounded in 1955
location
Chesterfield, Missouri, USA
people-size5001-10000 employees
web-link
http://www.mii.com

Funding

Current Stage
Late Stage

Leadership Team

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David A. Sell
SVP, Chief Innovation Officer
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Company data provided by crunchbase