ROI Revolution, Inc. · 10 hours ago
Programmatic Specialist
Raleigh Office, Raleigh, NC, US
Full-time
Hybrid
Mid Level
$90K/yr - $110K/yr
3+ years expROI Revolution, Inc. is a digital marketing agency dedicated to helping consumer brands achieve growth and profitability. The Programmatic Specialist will leverage expertise in programmatic advertising to drive client success by planning and executing various digital campaigns while optimizing performance and providing strategic recommendations.
AdvertisingDigital MarketingE-Commerce
Responsibilities
Plan and execute clients’ display, CTV/OTT, audio, native, and digital-out-of-home programmatic campaigns
Provide ongoing optimizations throughout the duration of a campaign by regularly reviewing advertising tactics and shifting budgets to drive performance against client KPIs
Evaluate performance within programmatic platforms to provide insights and strategic recommendations for current and future campaigns
Work with client and internal teams to create robust media plans for programmatic activation, with annual budgets reaching seven figures
Coordinate the implementation and troubleshooting of conversion, retargeting, and look-a-like tracking pixels with partner ad platforms
Collaborate with internal Paid Media teams and media partners to ensure strategic alignment across media channels
Create regular performance reports and share findings with client contacts on a weekly basis
Perform audits of prospective clients’ programmatic campaigns and make recommendations to secure new business for the agency
Assist the programmatic team in training internal team members on programmatic best practices and platforms
Qualification
Required
3+ years of programmatic advertising experience, including 1+ year of experience with The Trade Desk platform
Bachelor's degree
In-platform experience with one or more programmatic DSPs (The Trade Desk, Amazon Advertising, Google DV360)
Flexible, self-starter with the ability to take ownership of numerous, fast-moving projects and is comfortable working with ambiguity
Detail oriented with strong follow-through
Ability to analyze data and translate into actionable insights
Strong written, verbal, and visual communication
Understanding of digital media metrics and how they interact and influence one another
Embodies ROI's core values and is willing to contribute to a collaborative team environment
Benefits
Work-life integration supported by a hybrid work environment and core office hours
Thoughtfully designed workspace for collaboration, deep work, and downtime
20 days of PTO with incremental increases as your ROI career progresses
10 paid holidays
Comprehensive physical and mental health benefits (ROI covers 100% of the cost for employee medical and dental)
Paid disability and life insurance
Monthly education bonus
Training and mentorship programs designed for personal and professional growth
Team lunches twice per quarter
Quarterly team builders
Fully stocked kitchen and catered weekly lunch
Eco-friendly office with onsite gym and game room
Company
ROI Revolution, Inc.
ROI Revolution is a digital marketing agency that guides consumer brands to profitable growth.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
T
Timothy Seward
Founder and CEO
Recent News
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