Georgia State University · 3 hours ago
Digital Marketing Manager
Atlanta Metro
Full-time
Onsite
Mid Level
$58K/yr - $65K/yr
3+ years expGeorgia State University is looking to recruit a Marketing Manager for the Graduate School, who will manage and execute marketing and branding strategies. The role involves amplifying external visibility for graduate offerings and providing consultation as a digital marketing expert to increase enrollment across the university's schools and colleges.
Higher Education
Responsibilities
Manage and execute marketing and branding strategies for Georgia State Graduate School including management of advertising agencies
Amplify external visibility for growing graduate offerings via multichannel marketing including highly targeted SEM and SEO that increases awareness, ensures the University is positioned competitively in the graduate market, and grows enrollments
Provide consultation as a digital marketing expert for Georgia State University's schools and colleges interested in growing enrollments including audience persona and marketing plan development
Data analysis and reporting of marketing performance based on key performance indicators
Ensure all advertising is optimized and on-brand with audience targeted photography, videography, graphics, search terms, and ad copy
Other duties as assigned
Qualification
Required
Bachelor's degree in marketing, Graphic Design or a related field
Three years of related experience
A combination of education and related experience
Benefits
Generous benefits, including health, dental, vision, tuition assistance, retirement, etc.
Professional development opportunity and mentorship
Company
Georgia State University
Georgia State is an urban public research university and national model for student success in Atlanta, the cultural and economic center of the Southeast.
5001-10000 employees
H1B Sponsorship
Georgia State University has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (74)
2024 (74)
2023 (64)
2022 (66)
2021 (32)
2020 (24)
Funding
Current Stage
Late StageLeadership Team
Subhashish Samaddar
Professor at GSU & Co-founder and Chief Strategy Officer
Allison Calhoun-Brown
Sr. Vice President for Student Success and Chief Enrollment Officer
Recent News
Business Journals
2024-04-05
New York Tech Media
2023-11-07
2023-10-26
Company data provided by crunchbase