Digital Marketeer jobs in United States
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JBT Marel · 7 hours ago

Digital Marketeer

JBT Marel is a leading global provider of integrated technology, equipment, software, and services to the food and beverage industry. They are seeking a Digital Marketer to drive, develop, and implement digital marketing campaigns to enhance their digital presence and improve customer engagement.

Food and Beverage

Responsibilities

Create, manage and execute multichannel marketing campaigns leveraging the broad scope of digital marketing. This includes: marketing automation systems (Salesforce Marketing Cloud), social media and email marketing, SEO, digital advertising
Collaborate with internal stakeholders and external partners to deliver project scopes on time
Propose and initiate new and improved digital marketing campaign ideas
Evaluate and report on analytics to assess the effectiveness of our digital marketing activities, providing suitable recommendations to internal stakeholders based on performance insights

Qualification

Marketing automationSEOSEMSocial advertisingEmail marketingData analysisProject managementBasic HTML knowledgeCommunication skillsInterpersonal skillsTeam player

Required

At least 3 years of experience within the field of marketing automation, SEM, social advertising and designing tailored customer journeys
Excellent understanding of (B2B) digital marketing strategies and how to convert these into actionable activities
Proficiency in key B2B digital marketing platforms and strategies
Marketing automation tools
Email marketing
SEO
SEM (focus on Google Advertising)
Social advertising (focus on LinkedIn)
Working with CMS and basic HTML knowledge
Experience managing and executing multi-channel campaigns
Experience with data analysis and performance optimization
Excellent communication and interpersonal skills
Efficient project management skills
A proactive team player with a positive attitude, willing to get involved in the wider activities of the digital marketing team and the company as well as support colleagues
Bachelor and/or master's degree in marketing, communication, or other relevant discipline is required
Minimum 3 years' experience working in digital marketing
Fluency in English, both written and verbal

Preferred

Experience working in a multicultural and matrix-organization is an advantage
Experience with Salesforce Marketing Cloud is a plus

Company

JBT Marel

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JBT Marel is a leading global provider of equipment, integrated technology, and services to the food and beverage industry.