Marketing Manager, Public Sector jobs in United States
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Motive · 19 hours ago

Marketing Manager, Public Sector

positionUnited States
timeFull-time
remoteRemote
seniorityMid Level
money$84K/yr - $116K/yr
date4+ years exp

Motive is a company that empowers physical operations with innovative tools to enhance safety, productivity, and profitability. They are looking for a strategic Marketing Manager, Public Sector to develop and execute impactful marketing programs aimed at federal, state, and local government segments, ensuring alignment with sales and marketing teams.

Computer Software
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H1B Sponsor Likelynote

Responsibilities

Develop and implement targeted marketing programs aligned to Public Sector pipeline and revenue goals, including field events, government summits, webinars, associations, and partner initiatives
Serve as the primary marketing point of contact for the Public Sector Sales team, ensuring tight alignment on priorities, messaging, and execution
Plan and run multi-channel marketing programs including email, digital, social, thought leadership, and in-market events
Draft and localize content for Public Sector audiences, including web pages, email campaigns, one-pagers, presentations, social content, and thought leadership
Partner with Product Marketing to ensure messaging aligns with Public Sector needs, regulations, and value propositions
Bring voice-of-customer insights back into the business to help shape positioning, product adoption, and future campaigns
Manage Public Sector events, including owned activations, industry conferences, executive programs, and local government events
Support partner co-marketing activities with integrators, resellers, associations, and solution partners serving government agencies
Oversee pre-event planning, on-site execution, and post-event follow-up to maximize engagement and pipeline outcomes
Travel as needed to attend events, support field activities, and collaborate with Sales
Track and report on marketing program performance, including pipeline influence, lead quality, event ROI, and segment-level insights
Identify what’s working and where to scale—continually optimizing for higher impact and stronger pipeline creation
Collaborate with Sales, Demand Gen, and Marketing Ops to ensure data accuracy and follow-through on lead management

Qualification

B2B marketing experienceCampaign strategy executionProject management skillsPublic Sector marketingContent creationEvent managementGovernment procurement knowledgeCollaboration skillsWriting skills

Required

4+ years of B2B marketing experience, preferably with exposure to Public Sector audiences or complex sales cycles
Strong project management skills with the ability to juggle multiple programs and stakeholders
Experience owning campaigns end-to-end—from strategy, content creation, and execution to reporting and iteration
Excellent writing skills with an ability to tailor content to highly regulated or technical audiences
Strong collaboration skills and comfort influencing cross-functional teams
Ability to work independently in a remote environment with a high sense of ownership and accountability
Willingness to travel for events, field programs, and internal team collaboration

Preferred

Experience working with Public Sector agencies or government-focused marketing environments is a plus
Experience with events, associations, or field marketing is a plus
Familiarity with government procurement cycles or compliance frameworks is a plus

Benefits

Health, pharmacy, optical and dental care benefits
Paid time off
Sick time off
Short term and long term disability coverage
Life insurance
401k contribution

Company

Motive

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Motive empowers the people who run physical operations with tools to make their work safer, more productive, and more profitable.
dateFounded in 2013
location
San Francisco, California, US
people-size1001-5000 employees
web-link
http://gomotive.com

H1B Sponsorship

Motive has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (21)
2024 (24)
2023 (12)
2022 (8)

Funding

Current Stage
Late Stage

Leadership Team

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Shoaib Makani
Co-founder and CEO
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Obaid Khan
Co-Founder and Chief Operating Officer
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Recent News

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Business Wire
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2024-04-12
Company data provided by crunchbase