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IHG Hotels & Resorts · 18 hours ago

Manager, Integrated Brand Marketing

Atlanta, GA

Full-time

Hybrid

Mid, Senior Level

$59K/yr - $115K/yr

5+ years exp

IHG Hotels & Resorts is seeking a Manager for Integrated Brand Marketing to develop and implement marketing strategies that enhance brand awareness. This role involves executing integrated marketing plans, collaborating with various teams, and managing campaign performance.

HospitalityHotelRestaurants

Responsibilities

Develop and execute 360 integrated marketing plans across paid, owned, and earned channels (regionally and globally)

Collaborate with cross-functional teams on integrated marketing plans, including Omni-Channel Marketing, Paid Media, Creative Services, PR, Social, Brand Strategy, and Analytics

Manage cross-functional teams, agencies and vendors to ensure timely and effective campaign execution

Track campaign performance, analyze data and metrics, and provide recommendations for campaign optimizations

Qualification

Integrated marketing plansCampaign managementBrand marketingCross-functional collaborationOrganizational skillsCommunication skillsAttention to detail

Required

Bachelor's Degree in Marketing, Communications or a relevant field of work or an equivalent combination of education and work-related experience

Five to seven years of progressive work-related experience with demonstrated proficiency in multiple disciplines/processes related to the position, including brand marketing or campaign management

Demonstrated marketing experience in organizing, planning, and executing small- to large-scale campaigns from conception through implementation

Ability to work cross-functionally and translate business objectives and strategy into marketing campaigns

Excellent organizational and communication skills with extreme attention to detail, accuracy and accountability

Benefits

Paid time off

Medical/dental/vision insurance

401K

Other benefits to employees

Company

IHG Hotels & Resorts

IHG Hotels & Resorts is a global hotel company with the mission of providing True Hospitality for Good.

Founded in 2003

Windsor, Windsor and Maidenhead, GBR

10001+ employees

https://www.ihgplc.com/

Funding

Current Stage

Late Stage

Leadership Team

Elie W. Maalouf

Chief Executive Officer

Dana Shefsky

Head of Customer and Partner Experience

Recent News

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Company data provided by crunchbase