Direct Mail Manager jobs in United States
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Right Side Up · 12 hours ago

Direct Mail Manager

positionUnited States
timeContract
remoteRemote
seniorityMid, Senior Level
date2+ years exp

Right Side Up is a collective of premium marketing talent trusted by early-stage ventures and Fortune 500 teams for growth. They are seeking a Performance Marketing Manager with expertise in direct mail to own the strategy and execution of direct mail programs for consumer-facing campaigns.

AdvertisingFreelanceMarketingMarketplace

Responsibilities

Own media planning, execution, and optimization for direct mail and print marketing campaigns
Lead direct mail strategy, including audience targeting, offer strategy, testing, and scale plans
Manage promo code operations for direct mail campaigns, including setup, tracking, spend, and fraud controls
Partner with internal teams and external agencies to plan direct mail budgets and ensure spend aligns with financial objectives
Manage direct mail vendors and agency partners, including RFPs, test-and-learn programs, and tooling integrations
Drive continuous improvement of direct mail measurement, including attribution, incrementality, and media mix modeling
Analyze direct mail performance, surface insights, and translate findings into actionable recommendations
Stay informed on direct mail and offline media trends, costs, and measurement innovations

Qualification

Direct mail strategyPerformance marketingData analysisExcelSQLAnalytical mindsetCommunicationCollaboration

Required

2–5+ years of experience managing direct mail or offline performance marketing campaigns
Deep hands-on experience with direct mail strategy, execution, and measurement
Strong understanding of performance marketing KPIs and direct response direct mail tactics
Highly analytical, with advanced Excel skills; experience with SQL or similar data environments strongly preferred
Proven ability to develop data-driven direct mail testing frameworks and optimization roadmaps
Comfortable operating in fast-paced, cross-functional environments with a roll-up-your-sleeves mindset
Strong communicator who can collaborate effectively with senior stakeholders, agencies, and internal partners

Company

Right Side Up

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Right Side Up is a marketing agency that offers digital, offline, and e-commerce marketing services.
dateFounded in 2016
location
Austin, Texas, USA
people-size51-200 employees
web-link
https://rightsideup.com/

Funding

Current Stage
Growth Stage

Leadership Team

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Krystina Rubino
General Manager, Offline Practice
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Tyler Elliston
Founder and Marketing Strategist
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Recent News

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Super Group gets green light to acquire Right Side Up
2024-02-20
Company data provided by crunchbase