Senior Direct Marketing Strategist jobs in United States
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Bread Financial · 3 hours ago

Senior Direct Marketing Strategist

Bread Financial is a tech-forward financial services company that provides personalized payment, lending, and saving solutions. The Senior Marketing Strategist will lead the planning and execution of direct marketing campaigns for DTC products, collaborating with various teams to optimize processes and manage campaign strategies.

BankingCredit CardsFinancial ServicesPersonal Finance
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Comp. & Benefits
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H1B Sponsor Likelynote

Responsibilities

Be a key contributor to campaign planning and execution. Independently partner with Marketing Delivery and external vendors to optimize processes. Own internal program strategy briefs/program design documents
Collaborate with internal and external partners to execute marketing campaigns. Facilitate creative updates and maintain relationships with external agencies/vendors and internal Marketing Operations. Manage day-to-day campaign activities
Help develop marketing plans and testing strategies
Responsible for invoice management and partnering with leadership on budget planning and forecasting
Manage creative development, testing and implementation. Ensure copy and creative are compliant and accurate. Collaborate with both Bread’s internal agency and external vendors
Perform competitor and industry research leveraging both public and non-public sources
Partner with the analytics team to analyze and report on marketing campaign performance

Qualification

Digital MarketingDirect MarketingEmail MarketingA/B TestingFinancial AcumenMarketing StrategiesCredit Card

Required

High School Diploma or GED
5+ years of experience in credit, loyalty, or marketing, particularly in digital marketing, agency marketing, and e-commerce

Preferred

Bachelor's Degree in Business Administration, Marketing, or related area, or equivalent experience

Benefits

Medical
Prescription drug
Dental
Vision
Basic and optional life insurance
Supplemental medical plans
Short and long-term disability
Six weeks of 100% paid parental leave
401(k)
11 paid holidays
Flexible Time Off (FTO)
Paid Sick and Safe Time (“PSST”)
Illinois PSST
Illinois Paid Leave
Purchase company stock
Annual incentive bonus based on individual and company performance

Company

Bread Financial

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Bread Financial is a financial services company.

H1B Sponsorship

Bread Financial has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (12)
2024 (13)
2023 (18)
2022 (5)

Funding

Current Stage
Public Company
Total Funding
$2.17B
2025-11-20Post Ipo Equity· $72.64M
2025-10-28Post Ipo Debt· $500M
2025-03-05Post Ipo Debt· $400M

Leadership Team

R
Roy Slagle
Senior Director of Software Engineering
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Company data provided by crunchbase