The Campbell's Company · 6 hours ago
Marketing Performance Analyst
USA - NJ - Camden
Full-time
Onsite
Mid Level
$87K/yr - $126K/yr
4+ years expThe Campbell's Company is a long-established leader in the food industry, known for its iconic brands. They are seeking a Marketing Performance Analyst to manage a marketing optimization platform, transform data into actionable insights, and guide strategic decisions across their Snacks portfolio.
Food and BeverageFood ProcessingManufacturingMeat and PoultryRecipesSnack Food
Responsibilities
Lead Platform Excellence
Serve as the subject matter expert for the division’s Marketing Optimization platform
Oversee data collection, transformation, and quality assurance across multiple sources
Collaborate with vendor partners and senior insights leaders to develop models and scenarios for smarter marketing investments
Drive Strategic Insight
Integrate performance data with other sources to deliver holistic, actionable insights
Leverage platform capabilities to forecast optimal marketing investment levels
Model scenarios to drive strategic conversations and guide activation
Tell Stories that Drive Action
Translate data into compelling stories for a non-technical audience
Develop innovative methods to integrate data sources for comprehensive marketing performance analysis
Qualification
Required
Bachelor's degree
4+ years of experience in analytics, insights, or marketing performance. Note that graduate degree in related field (e.g. Analytics) may count for additional experience
Experience with one or more of the following: Media Measurement (esp. Market Mix Modeling), Media Planning or Execution (in-house or agency), Working on a Business or Advanced Analytics Team
Advanced Data Transformation skills (Power Query or similar platform)
Proficiency in Power BI (or similar platforms)
Ability to manipulate data from disparate sources and in different formats
Strong attention to detail and ability to manage multiple priorities
Excellent communication and storytelling skills
Preferred
Experience with CPG syndicated data (e.g. Circana or Nielsen)
Experience working in a media agency or market research provider
Experience with SQL
Benefits
Benefits begin on day one and include medical, dental, short and long-term disability, AD&D, and life insurance (for individual, families, and domestic partners).
Employees are eligible for our matching 401(k) plan and can enroll on the first day of employment with immediate vesting.
Campbell’s offers unlimited sick time along with paid time off and holiday pay.
If in WHQ – free access to the fitness center.
Access to on-site day care (operated by Bright Horizons) and company store.
Our “Campbell’s Cares” program matches employee donations and/or volunteer activity up to $1,500 annually.
Campbell’s has a variety of Employee Resource Groups (ERGs) to support employees.
Company
The Campbell's Company
Since 1869, we’ve been connecting people through food they love. Our history was created by remarkable people, ideas and innovations.
10001+ employees
Funding
Current Stage
Public CompanyTotal Funding
$3.4MKey Investors
U.S. Department of Agriculture
2024-10-28Grant· $3.4M
1954-11-16IPO
Leadership Team
Kelly Palumbo
SVP, Controller and Chief Accounting Officer
R
Rebecca Gardy
Senior Vice President and Chief Investor Relations Officer
Recent News
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