MeritFirst · 1 hour ago
GTM Lead
Austin, TX
Full-time
Onsite
Senior LevelMeritFirst is on a mission to revolutionize how companies identify and evaluate talent. The GTM Lead will work directly with the CEO to build the company's revenue engine, identifying and closing strategic accounts while operationalizing sales and driving growth experiments.
Computer Software
Responsibilities
Build the revenue engine: Identify, prospect, and close customers. You won't just run a playbook; you will write it - testing pricing models, messaging, and sales channels to find what sticks
Act as a forward-deployed partner: Embed with strategic customers to ensure smooth rollouts, uncover implementation pain points, and drive rapid time-to-value
Close the product feedback loop: Synthesize raw customer objections and wins into actionable product requirements. You ensure we build what the market actually needs, not just what we think it needs
Operationalize sales: Automate outreach flows and build the dashboards that give us visibility into our pipeline
Drive experiments: Run lightweight growth experiments (e.g., cold outreach campaigns, webinar partnerships) to validate hypotheses and scale lead generation
Qualification
Required
Excellent commercial mindset: You have a track record of convincing people to take action, whether in early-stage sales, intense business development, or founder-led roles. You aren't afraid to pick up the phone
Builder mentality: You don't need a sales ops team to survive. You are comfortable building your own lead lists, writing your own scripts, and setting up your own tools
AI-native: You use AI tools daily to automate prospecting research, draft personalized outreach at scale, and analyze pipeline data, moving from idea to execution instantly
Exceptional communicator: You can simplify complex technical value propositions into compelling narratives for HR leaders and executives
Resilience and bias for action: You identify the 80/20, make the call, and ship. Rejection fuels you to iterate and improve
Benefits
Autonomy: rapid growth with outsized ownership and scope
Meritocracy: We focus on real capabilities, not credentials. You’ll be assessed based on your skills and ability to execute, not the name of your school or employer.
Innovation: Work on cutting-edge projects that challenge the status quo and empower people to succeed.
Backed by the best: We’re funded by 8VC and Slow Ventures, with support from world-class builders like Joe Lonsdale and Sam Lessin who’ve helped scale some of the most influential tech companies of the last decade.
Company
MeritFirst
American companies are stuck in a crisis of broken talent filters.
2-10 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase