Anaplan · 17 hours ago
Content Marketing Specialist
Minneapolis, MN
Full-time
Onsite
Mid Level
$66K/yr - $95K/yr
3+ years expAnaplan is a company focused on optimizing business decision-making through their AI-infused platform. They are seeking a Content Marketing Specialist to craft engaging content that elevates their brand and drives business impact across various channels.
Enterprise SoftwareInformation TechnologyInsurTechProductivity Tools
Responsibilities
Write, edit, and review content for web pages, blog articles, whitepapers, and other digital assets
Support thought leadership initiatives by crafting insightful and engaging content tailored to Anaplan’s target audiences
Collaborate with marketing, product, and brand teams to ensure content aligns with messaging, brand guidelines, and strategic goals
Optimize content for SEO, readability, and conversion performance
Assist in the development and execution of content marketing campaigns
Ensure consistency in voice, tone, and messaging across all content formats
Stay current with industry trends, best practices, and emerging content strategies
Qualification
Required
Bachelor's degree in Public Relations, Brand, Communications, Marketing, or a related field
3+ years of experience in content marketing, writing, or a related field
Strong writing, editing, and proofreading skills with attention to detail
Experience producing content for digital platforms, including websites and blogs
Strong collaboration and communication skills
Ability to think strategically, handle multiple projects simultaneously, and work under pressure in a fast-paced environment
Preferred
Experience in B2B, SaaS, or technology industries is a plus
Experience working in a project management platform (Workfront, Wrike, Asana, or similar)
Familiarity with SEO principles and content optimization best practices
Company
Anaplan
Anaplan is a business planning software company that develops a cloud platform for decision-making with connected planning modeling.
1001-5000 employees
H1B Sponsorship
Anaplan has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (25)
2024 (21)
2023 (54)
2022 (72)
2021 (104)
2020 (52)
Funding
Current Stage
Public CompanyTotal Funding
$299.9MKey Investors
Premji InvestFounders Circle CapitalDFJ Growth
2022-03-20Acquired
2018-10-12IPO
2018-01-01Secondary Market
Leadership Team
Charles E. Gottdiener
Chief Executive Officer
Juli Hansen
Global Client Director
Recent News
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Company data provided by crunchbase